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89% Of Customers Prefer To Read Reviews Using Their Mobile Phones
Be it through an app or a mobile internet browser, consumers choose to read reviews on their smart phones.
Source: Statista
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star rating is the first thing consumers see. Still, users focus on other factors as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of US consumers.
Source: Statista
If A Business Handles Issues Rapidly And Effectively, 95% Of Dissatisfied Consumers Will Return To A Business
Clients do not anticipate you to be perfect. When things go wrong, they do anticipate you to fix things. If there's nothing else a company can do to fix an issue, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
53 Percent Of Americans Consider Item Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.
Today's buyers are smart and desire the very best bang for their buck. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
83 Percent Of Customers Do Not Trust Advertising
The conventional channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements pick to pay attention to clients' suggestions online.
Source: Statuslabs
74 Percent Of Local Businesses Have At A Minimum, One Google Review
One review is far from adequate to improve your site's SERP ranking.
Taking a look at online scores stats, we learnt that a company needs to have an average of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your website. According to online review data, individuals devote more than 5 times as long on a site when they read negative reviews.
When there are a mix of positives and negatives, more than two-thirds of users trust reviews more. A frustrating 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
15 Percent Of Consumers Don't Trust Businesses Without Any Online Reviews
No trust suggests no interactions. 15% of possible consumers will not even consider working with a business they can't discover opinions about.
Source: Statuslabs
Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of companies in fact utilize them.
Although we now understand why client reviews are so powerful, most businesses apparently don't.
Source: LsaInsider
If They Were Asked, 77% Of Clients Would Most Likely Leave A Review
More than a 35% would do it to notify others about their client experience and 24% would undoubtedly direct their review to the business itself.
Over a 26% would be willing to leave a review to assist other people with their choice making process.
Source: Podium
90 Percent Of Individuals Require Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people say about impressions, right?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
If you do not have reviews on your website, consider asking your visitors to write one.
Source: Martech Zone
88% Of Executives Judge Reputation Risk As A Leading Business Concern
Reputation management statistics suggest a company's reputation does not impact simply the clients. Prospective employees likewise look at rankings and read reviews.
Source: Deloitte
60% Of Customers Consult Blog And Social Network Reviews On Their Mobile Phones Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social media. With males being two times as likely to be affected than women.
Reviews and rating statistics show people value the viewpoint of peers more than any other content.
Source: Collective Bias