67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider

When consumers have to choose a solution provider, reviews have an enormous impact on their decision.

Source: DemandGenReport

64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out consumer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Half Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

Younger individuals know the value of being informed. User-generated content has an unassailable influence on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been losing out on. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Business

The star score is the first thing customers see. Still, users take note of other aspects also, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a third of American customers.

Source: Statista

Online Reviews Affect 67.7% Of Customer Purchasing Decisions

More than two thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

Only 6% Of Consumers Do Not Trust Client Reviews At All

According to client review statistics, a whopping 19 percent of customers always trust online reviews and never a make a purchase without checking out reviews initially.

Source: Statista

Reviews Posted On Twitter Can Boost Sales By 6.46%

Online review data reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

77% Of Clients Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your service or product was in the past. Part of why online reviews matter is due to the fact that they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

89% Of Customers Browse A Companies Feedback To Reviews

Not only do most individuals read the review replies, 30% of them value them highly. Practically 96% read the responses to their own reviews.

Source: Brightlocal

The Majority Of Popular Items Have A Typical Ranking Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star rankings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star scores. Often a lower score actually helps your overall score.

According to customer rating statistics, conversion rates begin to reduce as scores rise above 4.7.

Source: Spiegel Research Center

More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you want to buy a new automobile and there are a number of models which fit your requirements. How do you select the best one for you? Well, you read the reviews.

With the help of other people, you manage to pick one that works for you. That's how favorable reviews transform customers into clients.

Source: Consumer Affairs

70% Of Customers Choose To Learn About A Business Through Reviews And Posts, Instead Of Ads

Advertisements are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the best way to discover the truth about a service or product.

Source: Statuslabs

If They Were Asked, 77% Of Clients Would Give A Review

More than a 35% would post a review to advise others about their customer experience and 24% would likely direct their review to the company itself.

Over a 26% would be willing to leave a review to assist other people with their choice making process.

Source: Podium

95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business travelers alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

83% Of All Young Shoppers Were Asked To Submit A Review Recently

Of those asked, 80% of consumers did give a review. In general, companies have actually asked 66% of all customers to post a review on their company.

Source: Brightlocal

86% Of Customers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they spend at your business. They will be prepared to share it if you provide them an excellent experience.

Source: Brightlocal