More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70%

One negative review suffices for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Software Reviews Influence Over 98% Of All Buyers

18 percent of software purchasers consider reviews to be an important factor in the purchase process. Software reviews have no impact whatsoever on just 2% of consumers. Two thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review statistics prove that 63% of consumer reviews stay without a reaction. That's regrettable, due to the fact that those companies are losing consumers that way.

Source: Review Trackers

60% Of Consumers Consult Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than women.

Reviews and ranking data reveal individuals value the viewpoint of peers more than any other content.

Source: Collective Bias

Favorable Reviews Motivate 68 Percent Of Consumers To Use A Local Business

Since the huge majority of customers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of United States Customers

24% of US buyers consider reviews as 'extremely influential'.

To illustrate the value of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those very same customers are likewise ready to accept slower shipping times for such products.

Source: Turntonetworks

77% Of Buyers Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how great your product or service was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

89% Of Consumers Browse A Companies Reactions To Reviews

Not only do many customers check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to purchase a brand-new car and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other customers, you manage to choose a model that works for you. That's how positive reviews convert consumers into customers.

Source: Consumer Affairs

Google Accounts For 57.5% Of All Reviews Across The World

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

91 Percent Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review statistics place clients' reviews as the most reliable source of suggestions. Online reviews generally carry the exact same weight as guidance from friends and family.

Source: Brightlocal

A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Revenue

Businesses that treat clients fairly usually succeed, review sites help make sure of that.

Source: Statuslabs

74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Looking at online ratings statistics, we found out that a company requires to have an average of 40 reviews before people "Award" it with a star.

Source: Brightlocal

Only 6 Percent Of Consumers Don't Rely On Client Reviews At All

According to customer review data, a whopping 19 percent of customers constantly trust online reviews and never ever a purchase without checking out reviews first.

Source: Statista

The Majority Of Individuals Aged 25-34 Posted Reviews

According to Statista, the younger generations are purportedly the more vocal ones.

Source: Statista