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A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review stats reveal user-generated material can do miracles in regards to conversions.
A single review can have a massive influence on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can supply an astonishing 44% increase.
Source: RevLocal
72% Of Consumers Won't Take Action Before They Check Out Some Reviews
No matter how captivating your marketing is, you still need client reviews. There's no other way around it. Customers are still happy to hear you out, but they trust other individuals more.
Source: My Testimonial Engine
Customer Reviews On Items Are Trusted Practically 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the manufacturer states. The reason, makers' descriptions are generally advertisements.
Source: Martech Zone
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
More Than Four Negative Reviews About A Company Or Product Might Decrease Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Only 6 Percent Of Consumers Do Not Trust Customer Reviews At All
According to consumer review statistics, a tremendous 19% of customers constantly rely on online reviews and never a purchase without checking out reviews first.
Source: Statista
15 Percent Of Consumers Do Not Trust Businesses With No Online Reviews
No trust implies no interactions. 15% of prospective clients won't even think about doing business with a business they can't find viewpoints about.
Source: Statuslabs
Positive Reviews Motivate 68 Percent Of Consumers To Choose A Local Business
Given that the huge bulk of consumers read reviews, you would want yours to be appealing to new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
77% Of Clients Would Post A Review If They Were Asked
More than a 35% would do it to inform others about their customer encounter and 24% would rather direct their review to the company itself.
Over a 26% would want to submit a review to assist other individuals with their choice making process.
Source: Podium
Reviews Published On Twitter Can Increase Revenues By 6.46%
Online review data show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase likelihood for an item with 5 reviews is 270% higher than the exact same product without reviews.
Source: Spiegel Research Center
One-half Of All Millennial's "Always" Read Online Reviews For Companies
More youthful people understand the value of being informed. User-generated content has an unassailable impact on consumers.
If businesses stop to consider the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are various though, just 6% of people aged 55 or older read reviews.
Source: Brightlocal
United States Consumers View "Product Performance" To Be The Most Helpful Detail In Product Reviews
When individuals read reviews, they concentrate on different aspects of the shopping experience. However according to online review stats, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA consumers.
Source: Statista
Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a surprisingly low number of businesses actually use them.
Although we now understand why customer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to purchase a brand-new vehicle and there are a number of models which fit your criteria. How do you pick the best one for you? Well, you read reviews.
With the help of other people, you manage to select one that works for you. That's how favorable reviews convert consumers into consumers.
Source: Consumer Affairs
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Consumers anticipate to see some negative reviews.
Source: Capterra
86 Percent Of Customers Would Consider Composing A Review For A Business
Your clients are your most valuable resource, and it's not just because of the cash they invest at your business. If you provide a good experience, they will want to share it.
Source: Brightlocal
The Majority Of Clients Aged 25-34 Posted Reviews
According to Statista, the more youthful generations are apparently the more opinionated ones.
Source: Statista