Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the producer says. The reason, producers' descriptions are essentially advertisements.

Source: Martech Zone

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can likewise influence our purchasing preferences.

According to social media reviews statistics, Facebook affects more than half of users' purchase choices.

If it has positive reviews, Facebook reviews statistics expose that four out of five users are likely to rely on a local business.

Source: RevLocal

89% Of Consumers Like To Read Reviews On Their Mobile Phones

Be it through an app or a mobile internet browser, people today prefer to read reviews on their phones.

Source: Statista

Consumers Could Spend 31% More With A Business That Has Excellent Reviews

Take notice of this statistic. The more detailed other users describe your service or product, the more cash you can charge and customer review stats reveal to us precisely just how much more.

Source: Martech Zone

Unfavorable Reviews Can Improve Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, people devote more than five times as long on a website when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.

Source: Reevoo

United States Consumers Regard "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on various elements of the shopping experience when people check out reviews. But according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next couple of factors to consider for more than 50% of US consumers.

Source: Statista

74% Of Local Businesses Have At A Minimum, 1 Google Review

One review is far from adequate to improve your website's SERP ranking.

Looking at online rankings data, we found out that a business requires to have an average of 40 reviews before people "Award" it with a star.

Source: Brightlocal

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of businesses question the integrity of online reviews. However, they realize the massive effect user rankings have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

Over Half Of People Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are seemingly the more opinionated ones.

Source: Statista

Just 6% Of Consumers Do Not Rely On Client Reviews At All

According to client review statistics, a whopping 19% of consumers constantly trust online reviews and never ever a make a purchase without reading reviews.

Source: Statista

The Typical Review Length Has Actually Become 65% Shorter Since 2010

These days reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of tweet on twitter.

Source: Review Trackers

53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and desire the very best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the purchasing decision.

Source: Statista

70% Of Customers Choose To Discover A Business Through Reviews And Articles, Instead Of Advertisements

Advertisements are all well and good, however it's worth attempting a different approach as well. Reviews are without a doubt the best method to find the truth about a product or service.

Source: Statuslabs

Reviews Published On Twitter Can Help Improve Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.

Source: Yotpo

Positive Reviews Motivate 68 Percent Of Customers To Choose Local Businesses

Given that the large bulk of customers check out reviews, you would want yours to be appealing to brand-new consumers? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

If It Has Negative Reviews As Well, 52% Of Consumers Trust An Item More

We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. People expect to see some unfavorable reviews.

Source: Capterra

88% Of Executives Judge Reputation Risk As A Leading Business Problem

Reputation management statistics indicate a business's reputation doesn't affect just the consumers. Prospective team members also look at rankings and take a look at reviews.

Source: Deloitte