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70% Of Customers Choose To Discover A Business Via Short Articles And Reviews, Instead Of Advertisements
Ads are all well and good, but it deserves attempting a different approach as well. Reviews are by far the best way to find the truth about a service or product.
Source: Statuslabs
Reviews Shared On Twitter Can Increase Revenues By 6.46%
Online review statistics show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
91% Of Millennials Turn To Online Reviews As Much As Loved Ones
Online review statistics put clients' reviews as the most reliable source of suggestions. Online reviews normally bring the very same weight as guidance from friends and family.
Source: Brightlocal
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they realize the huge impact user ratings have on their business. Unfavorable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
15 Percent Of Users Don't Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15 percent of prospective customers will not even consider doing business with a company they can't discover viewpoints about.
Source: Statuslabs
71% Of Millennials Search Customer Reviews Of Expert Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews statistics, 59% used online reviews to pick a physician or a lawyer.
Young people (age 18-35) are much more inclined to hire a professional based on online reviews. Just 19% of millennials will consider employing an attorney without any.
Source: Thomson Reuters
95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'always' or 'really frequently'.
Source: Trust You
A Lone Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated content can do wonders in terms of conversions.
A single review can have a huge influence on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can offer a mind-blowing 44% increase.
Source: RevLocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Customers
24% of US shoppers consider reviews as 'exceptionally influential'.
To highlight the value of online reviews and ratings, did you know that 81% of consumers will pay more for an item with reviews and those exact same customers are also going to accept slower shipping times for such items.
Source: Turntonetworks
Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are basically ads.
Source: Martech Zone