70 Percent Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Rely On A Business

4 reviews may be too few. The majority of people check out many more reviews to get a clear view of how business is actually doing. Don't depend on that statistic alone.

Source: Brightlocal

Reviews Shared On Twitter Can Help Increase Sales By 6.46 Percent

Online review statistics reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent

One negative review is enough for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

63.6 Percent Of Customers Go To Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics show the basic appeal of a website can just go so far.

Source: Review Trackers

A Single Business Review Can Lift Its Conversions By 10 Percent

Online review stats reveal user-generated material can do wonders in terms of conversions.

A single review can have an enormous impact on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44% boost.

Source: RevLocal

77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how great your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why most of them consider older reviews irrelevant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

90% Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what people state about first impressions, right?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

60 Percent Of Consumers Seek Advice From Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected substantially by blogs and reviews on social networks. With men being twice as likely to be affected than women.

Reviews and score stats show individuals value the opinion of peers more than any other material.

Source: Collective Bias

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of businesses doubt the integrity of online reviews. However, they understand the enormous impact user ratings have on their business. Undesirable client or staff member reviews can influence 90% of job seekers.

Source: Career Arc

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all people in need of a professional service rely on online reviews.

According to online reviews data, 59% utilized online reviews to pick a lawyer or a medical professional.

Young people (age 18-35) are much more inclined to employ a professional based upon online reviews. Only 19% of millennials will think about working with a legal representative without any.

Source: Thomson Reuters

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star rating is the first thing customers see. Still, users pay attention to other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American customers.

Source: Statista

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read customer reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

Since They Desire To Buy A Product Or A Service And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Go To Review Sites.

Users come since they have actually currently formed a purchase decision. The bulk of them (89%) purchase within a week of their visit.

Source: RevLocal

61% Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars

Typically two thirds of companies have excellent and exceptional ratings. Just 5% of businesses have a ranking below three stars.

Source: Brightlocal