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Only 6% Of Consumers Do Not Trust Customer Reviews At All
According to customer review data, a whopping 19 percent of consumers constantly trust online reviews and never a make a purchase without checking out reviews.
Source: Statista
Reviews Shared On Twitter Can Help Grow Sales By 6.46%
Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
95% Of Unsatisfied Customers Will Return To A Business If A Business Takes Care Of Issues Rapidly And Effectively
Clients don't expect you to be perfect. They do anticipate you to remedy things when they go wrong. If there's absolutely nothing else a business can do to resolve a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Google Accounts For 57.5 Percent Of All Reviews Across The Globe
Google is in the lead here, followed by Facebook as a distant second.
Here are the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
82% Of Consumers Visit Review Sites Because They Wish To Buy A Product Or A Service And Want To Get The Truth About Business Products And Services.
Review websites are places that customers go to get the truth about a product, service or business . Because they have actually currently formed a purchase decision, users come. The bulk of them (89%) purchase within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
60 Percent Of Consumers Seek Advice From Blog And Social Network Reviews On Their Cell Phones Before Shopping
In-store shopping is affected considerably by blogs and reviews on social networks. With men being two times as likely to be influenced than ladies.
Reviews and score stats reveal people value the opinion of peers more than any other material.
Source: Collective Bias
86% Of Customers Would Consider Writing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the cash they invest at your business. They will be prepared to share it if you offer them a great experience.
Source: Brightlocal
73 Percent Of Customers Believe Client Reviews Are More Crucial Than Star And Number Scores
Online review data make it clear people aren't pleased with scores alone.
Customer reviews make the statistics appear more genuine which is what the would-be customers are looking for. Nearly a third of consumers say written reviews are the only function that makes them believe the sites' reviews are pertinent and beneficial.
Source: Fan and Fuel
The Average Review Word Count Has Gotten 65% Shorter Since 2010
At the present time reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet on twitter.
Source: Review Trackers
Software Reviews Impact Over 98% Of All Buyers
18% of software buyers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Unfavorable Reviews Can Boost Conversion By As Much As 85 Percent
It sounds crazy, but negative reviews can be a positive driver for users to devote more time on your website. According to online review stats, individuals spend more than 5 times as long on a site when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Fifty Percent Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses
More youthful people know the value of being informed. User-generated content has an unassailable influence on customers.
If businesses stop to consider the power of client reviews over millennials, they will understand what they've been missing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal