30% Of Consumers Feel Comfortable With A Company Which Reacts To Online Reviews

Keeping in touch with your clients develops trust. Even something like reacting to their comments and reviews can make them feel valued.

As you might anticipate, customers who feel this way are ready to spend more cash with a business.

Source: Statuslabs

63.6% Of Customers Check Out Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics reveal the general popularity of a website can just go so far.

Source: Review Trackers

83 Percent Of Clients Don't Rely On Advertising

The standard channels to reach clients aren't as influential as they used to be. Many users who no longer trust ads select to pay attention to clients' suggestions online.

Source: Statuslabs

60% Of Customers Refer To Blog And Social Media Network Reviews On Their Cell Phones Before Shopping

In-store purchasing is influenced substantially by blogs and reviews on social media. With men being two times as likely to be influenced than women.

Reviews and ranking data reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

Nowadays reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

Software Reviews Impact Over 98 Percent Of All Buyers

18% of software application purchasers consider reviews to be a necessary factor in the purchase process. Software application reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are free, a remarkably low number of companies actually utilize them.

Although we now understand why client reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

89% Of Customers Prefer To Read Reviews On Their Smart Devices

Be it by means of an app or a mobile browser, folks prefer to read reviews on their cell phones.

Source: Statista

91% Of Millennials Trust In Online Reviews As Much As Loved Ones

Online review stats put customers' reviews as the most reliable source of suggestions. Online reviews normally carry the very same weight as recommendations from friends and family.

Source: Brightlocal

US Shoppers Regard "Product Performance" To Be The Most Useful Information In Product Reviews

They focus on different aspects of the shopping experience when individuals check out reviews. But according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American consumers.

Source: Statista

49% Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency also.

The share of customers, who pay attention to the variety of reviews is presently at 46 percent.

Source: Brightlocal

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Influential Element

Data reveal that reviews were more beneficial than Television advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are favorable. People expect to see some unfavorable reviews.

Source: Capterra

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's buyers are smart and desire the very best bang for their dollar. It's no surprise that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

Customers Might Invest 31% More With A Business That Has Great Reviews

Pay attention to this statistic. The more detailed other users describe your services or product, the more cash you can charge and customer review stats reveal to us precisely just how much more.

Source: Martech Zone

Positive Reviews Motivate 68 Percent Of Customers To Use A Local Business

Given that the vast majority of consumers check out reviews, you'd want yours to be appealing to new clients? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal