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Favorable Reviews Encourage 68% Of Consumers To Choose Local Businesses
Because the huge majority of consumers read reviews, you would want yours to be enticing to brand-new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
49% Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency too.
The share of clients, who focus on the number of reviews is currently at 46 percent.
Source: Brightlocal
53% Of Consumers Expect Businesses To Reply Within A Week To Negative Reviews
Online review stats show that 63% of client reviews stay without a response. That's regrettable, since those companies are losing clients that way.
Source: Review Trackers
A Lot Of Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends show people prefer to comment if they had a favorable experience, rather than a mediocre or negative one.
Source: Brightlocal
63.6 Percent Of Customers Go To Google To Read Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
These online review statistics show the general appeal of a website can just go so far when it comes to trust.
Source: Review Trackers
30% Of Consumers Feel Positive About A Business Which Answers Online Reviews
Keeping in touch with your consumers establishes trust. Even something as simple as responding to their reviews and remarks can make them feel valued.
As you may anticipate, clients who feel this way are more willing to spend more money with a company.
Source: Statuslabs
If A Business Manages To Fix Issues Rapidly And Efficiently, 95% Of Unhappy Clients Will Return To A Company
Consumers do not anticipate you to be perfect. They do anticipate you to remedy things when they go wrong. If there's absolutely nothing else a business can do to deal with a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
98 Percent Of Yelp's Website Visitors Bought From A Business They Found On The Website
Typically, 142 million customers check out Yelp on a monthly basis. This is as good a time as any if you haven't claimed your totally free Yelp business page.
Source: RevLocal
60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected substantially by blogs and reviews on social networks. With males being twice as likely to be affected than women.
Reviews and rating statistics reveal people value the opinion of peers more than any other material.
Source: Collective Bias
89% Of Consumers Browse A Businesses Reactions To Reviews
Not only do many consumers read the review replies, 30% of them value them highly. Practically 96% read the feedback to their own reviews.
Source: Brightlocal
Software Application Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application purchasers consider reviews to be an essential factor in the purchase process. Software reviews have no impact whatsoever on just 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have an enormous effect on their decision when customers have to pick a solution provider.
Source: DemandGenReport
61% Of Local Businesses Have A Typical Rating Of 4 To 5 Stars
Generally 2 out of 3 companies have good and awesome rankings. Just 5% of companies have a score below three stars.
Source: Brightlocal
89% Of Shoppers Want To Read Reviews Using Their Cell Phones
Be it via an app or a mobile web browser, most people choose to read reviews on their phones.
Source: Statista