63.6 Percent Of Customers Check Out Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.

These online review statistics reveal the general popularity of a website can just go so far when it concerns trust.

Source: Review Trackers

70 Percent Of Consumers Need To Check Out At Least Four Reviews Before They Can Trust A Business

Four reviews may be too few. Most people read much more reviews to get a clear view of how business is in fact doing. Do not depend on that fact alone.

Source: Brightlocal

74 Percent Of Regional Companies Have At Least One Google Review

A single review is far from adequate to improve your site's SERP ranking.

Taking a look at online rankings stats, we discovered that a company needs to have a minimum of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

98 Percent Of Yelp's Website Visitors Bought From A Business They Found On The Site

Typically, 142 million consumers visit Yelp on a monthly basis. This is as great a time as any if you haven't claimed your totally free Yelp business page.

Source: RevLocal

71% Of Millennials Search Consumer Reviews Of Professional Services

Over half of all people in need of a professional service rely on online reviews.

According to online reviews statistics, 59% used online reviews to select a medical professional or a legal representative.

Younger people (age 18-35) are a lot more likely to hire an expert based upon online reviews. Just 19% of millennials will consider employing a legal representative without any.

Source: Thomson Reuters

95% Of Disappointed Consumers Will Go Back To A Company If A Business Deals With Issues Quickly And Efficiently

Consumers do not anticipate you to be perfect. They do expect you to take care of things when they go wrong. If there's nothing else a business can do to solve an issue, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

Fifty Percent Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals understand the value of being informed. User-generated content has an unassailable impact on customers.

They will realize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are different though, just 6% of people aged 55 or older read reviews.

Source: Brightlocal

Reviews Shared On Twitter Can Improve Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

53 Percent Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's shoppers are smart and want the best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

67% Of Consumers Claim That Reviews Are A "Extremely Crucial" Factor When Choosing A Service Provider

When consumers have to pick a solution provider, reviews have an enormous influence on their decision.

Source: DemandGenReport

88% Of Americans Declared That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics

Statistics reveal that reviews were more successful than TV ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Facebook Reviews Impact More Than 50 Percent Of Customers' Purchasing Decisions

Facebook is currently the most popular social network which can also influence our buying decisions.

According to social reviews statistics, Facebook impacts over half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats reveal that 4 out of five users are more likely to trust a local business.

Source: RevLocal

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.

The share of customers, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Product Might Decrease Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Customers Might Spend 31 Percent More With A Business That Has Great Reviews

Pay attention to this statistic. The more detailed other users describe your service or product, the more cash you can charge and consumer review stats reveal to us exactly how much more.

Source: Martech Zone

86% Of Consumers Would Consider Writing A Review For A Business

Your customers are your most important resource, and it's not only because of the cash they invest at your business. They will be ready to share it if you provide them a great experience.

Source: Brightlocal