The Average Review Length Has Gotten 65% Shorter Since 2010

In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of tweet from twitter.

Source: Review Trackers

52% Of Customers Rely On A Product More If It Has Negative Reviews Too

We already discussed the positive and negative reviews and their effect on customers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Customers anticipate to see some negative reviews.

Source: Capterra

54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Organization

The star rating is the first thing consumers see. Still, users focus on other aspects too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Element

Data reveal that reviews were more helpful than TV advertisements at 37%, social networks at 23% and display ads at 49%.

Source: Statista

98% Of Yelp's Visitors Purchased From A Business They Discovered On The Site

Normally, 142 million consumers check out Yelp monthly. If you have not claimed your free Yelp business page, this is as good a time as any.

Source: RevLocal

86% Of Consumers Would Consider Composing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they spend at your business. If you provide a good experience, they will want to share it.

Source: Brightlocal

88% Of Executives Consider Reputation Risk As A Top Business Issue

Reputation management stats indicate a company's reputation does not impact simply the customers. Prospective team members likewise look at scores and take a look at reviews.

Source: Deloitte

Half Of All Of The Millennial's "Always" Check Out Online Reviews For Businesses

More youthful individuals understand the worth of being informed. User-generated material has an unassailable effect on customers.

They will recognize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

73% Of Customers Believe Client Reviews Are More Important Than Star And Number Ratings

Online review stats make it clear people aren't pleased with ratings alone.

Written reviews make the statistics appear more genuine which is what the prospective consumers are searching for. Almost a 3rd of consumers state composed reviews are the only feature that makes them think the sites' reviews are pertinent and beneficial.

Source: Fan and Fuel

72% Of Customers Won't Take Action Unless They Check Out Some Reviews

Regardless of how attractive your marketing is, you still require customer reviews. There's no way around it. Clients are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

83% Of All Young Buyers Were Asked To Leave A Review Recently

Of those invited, 80% of clients did leave a review. Overall, companies have actually asked 66% of all customers to submit a review on their company.

Source: Brightlocal

Google Represents 57.5% Of All Reviews Across The World

Google is in the lead here, followed by Facebook as a distant second.

Here are the online reviews circulation rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Only 6 Percent Of Customers Do Not Trust Consumer Reviews At All

According to consumer review statistics, a massive 19% of consumers always trust online reviews and never a buy without reading reviews first.

Source: Statista

70 Percent Of Consumers Choose To Discover A Business Via Reviews And Posts, Rather Than Ads

Ads are all well and good, but it's worth attempting a different approach too. Reviews are without a doubt the best way to find the truth about a service or product.

Source: Statuslabs