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Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't taking advantage of their listing.
While business listings on the significant review platforms are free, a remarkably low number of businesses actually make use of them.
Although we now know why consumer reviews are so powerful, the majority of businesses obviously don't.
Source: LsaInsider
Most Best Selling Products Have An Average Ranking Of 4.2 To 4.7
You can't make everyone delighted, which is why perfect 5 star ratings are suspicious. Someone always has a little a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower score in fact helps your overall rating.
According to client rating statistics, conversion rates begin to decrease as scores rise above 4.7.
Source: Spiegel Research Center
Customers Could Spend 31 Percent More With A Business That Has Excellent Reviews
Take note of this fact. The more detailed other users describe your product or service, the more cash you can charge and customer review stats reveal to us precisely just how much more.
Source: Martech Zone
83 Percent Of Customers Don't Rely On Advertising
The standard channels to reach customers aren't as prominent as they utilized to be. Most users who no longer trust ads select to take notice of clients' suggestions online.
Source: Statuslabs
The Typical Review Word Count Has Gotten 65% Shorter Since 2010
These days reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers
When Buying Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Influential Element
Stats reveal that reviews were more helpful than TV ads at 37%, social media at 23% and display ads at 49%.
Source: Statista
Software Application Reviews Impact Over 98 Percent Of All Buyers
18% of software application buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
70% Of Customers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people check out a lot more reviews to get a clear view of how the business is in fact doing. Don't depend upon that fact alone.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
73% Of Customers Think Client Reviews Are More Vital Than Star And Number Ratings
Online review statistics make it clear people aren't satisfied with ratings alone.
Customer reviews make the statistics appear more genuine which is what the would-be customers are trying to find. Nearly a third of consumers say written reviews are the only function that makes them think the websites' reviews are useful and pertinent.
Source: Fan and Fuel
98 Percent Of Yelp's Visitors Purchased From A Business They Discovered On The Website
Typically, 142 million consumers check out Yelp monthly. This is as great a time as any if you have not declared your complimentary Yelp business page.
Source: RevLocal
Google Accounts For 57.5% Of All Reviews Across The World
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
These the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
30% Of Customers Feel Comfortable With A Business Which Answers Online Reviews
Staying connected with your customers builds their trust. Even something as simple as reacting to their remarks and reviews can make them feel appreciated.
As you may anticipate, customers who feel this way are happy to spend more cash with a business.
Source: Statuslabs
89% Of Buyers Like To Read Reviews On Their Smart Devices
Be it by means of an app or a mobile browser, people today prefer to read reviews on their cell phones.
Source: Statista
49 Percent Of Customers Consider The Number Of Online Reviews As A Vital Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency also.
The share of consumers, who pay attention to the number of reviews is presently at 46 percent.
Source: Brightlocal
Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Buying Process
Let's say you wish to buy a new automobile and there are numerous models which fit your criteria. How do you select the best one for you? Well, you read the reviews.
With the help of other consumers, you manage to select a model that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
83% Of All Younger Buyers Were Invited To Leave A Review Recently
Of those asked, 80% of customers did give a review. Overall, businesses have actually asked 66% of all customers to submit a review on their business.
Source: Brightlocal