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When Buying Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect
Statistics reveal that reviews were more effective than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
72% Of Customers Won't Take Action Unless They Read Some Reviews
Irrespective of how tempting your marketing is, you still need customer reviews. There is no way around it. Clients are still willing to hear you out, however they trust other people more.
Source: My Testimonial Engine
61 Percent Of Regional Businesses Have An Average Ranking Of 4 To 5 Stars
Generally 2 out of 3 businesses have excellent and awesome scores. Only 5% of companies have a score listed below three stars.
Source: Brightlocal
60% Of Customers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is affected considerably by blogs and reviews on social media. With males being twice as likely to be affected than women.
Reviews and score stats show individuals value the opinion of peers more than any other material.
Source: Collective Bias
71% Of Millennials Browse Customer Reviews Of Expert Services
More than half of all individuals in need of a professional service turn to online reviews.
According to online reviews statistics, 59% used online reviews to select a legal representative or a doctor.
Young people (age 18-35) are much more likely to employ an expert based on online reviews. Just 19% of millennials will consider working with an attorney without any.
Source: Thomson Reuters
95% Of Unsatisfied Clients Will Go Back To A Company If A Business Deals With Problems Quickly And Effectively
Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to fix things. If there's absolutely nothing else a company can do to solve an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Reviews Published On Twitter Can Help Increase Online Sales By 6.46%
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
53% Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of Online Shopping.
Today's buyers are wary and want the best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
Clients Checking Out Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users
Mobile users choose to get things done faster. Purchasing choices are made rapidly.
Online reviews are undoubtedly persuasive, yet online marketers haven't necessarily come to value the power of them.
Source: Martech Zone
Just 6% Of Consumers Don't Rely On Customer Reviews At All
According to consumer review data, a tremendous 19 percent of consumers always trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
49% Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.
The share of customers, who focus on the variety of reviews is currently at 46%.
Source: Brightlocal
77% Of Individuals Don't Rely On Reviews That Are Older Than Three Months
Consumers don't care how good your service or product was in the past. Part of why online reviews matter is because they are relevant and fresh.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that companies should to be continuously requesting reviews.
Source: Statuslabs
Software Application Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software purchasers consider reviews to be an important factor in the purchase process. Software reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
83% Of Customers Don't Trust Advertising
The standard channels to reach consumers aren't as prominent as they used to be. The majority of users who no longer trust advertisements choose to take note of clients' suggestions online.
Source: Statuslabs