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Google Represents 57.5% Of All Reviews Across The Globe
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
72 Percent Of Consumers Won't Take Action Unless They Check Out Some Reviews
No matter how eye-catching your marketing is, you still require client reviews. There's no way around it. Consumers are still ready to hear you out, however they rely on other people more.
Source: My Testimonial Engine
A Solitary Business Review Can Raise Its Conversions By 10%
Online review statistics reveal user-generated content can do miracles in terms of conversions.
A single review can have a substantial effect on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% boost.
Source: RevLocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Customers
24% of US consumers consider reviews as 'very influential'.
To highlight the value of online reviews and rankings, did you understand that 81 percent of customers will pay more for a product with reviews and those same consumers are also willing to accept slower shipping times for such products.
Source: Turntonetworks
49 Percent Of Customers Consider The Number Of Online Reviews As An Essential Factor In Their Buying Decision
Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.
The share of customers, who pay attention to the number of reviews is currently at 46%.
Source: Brightlocal
53% Of Americans Consider Item Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.
Today's shoppers are smart and desire the best bang for their buck. It's no surprise that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
86% Of Customers Would Think About Writing A Review For A Business
Your clients are your most important resource, and it's not just because of the cash they invest at your business. They will be ready to share it if you give them a good experience.
Source: Brightlocal
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. Nevertheless, they recognize the enormous effect user rankings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.
Source: Career Arc
60% Of Consumers Refer To Blog And Social Network Reviews On Their Cell Phones Before Shopping
In-store shopping is affected substantially by blogs and reviews on social networks. With males being twice as likely to be influenced than women.
Reviews and ranking stats reveal individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
More Than Half Of Consumers Aged 25-34 Wrote Reviews
According to Statista, the younger generations are apparently the more vocal ones.
Source: Statista
67% Of Customers Say Reviews Are A "Extremely Important" Factor When Picking A Service Provider
When consumers have to pick a service provider, reviews have a huge impact on their decision.
Source: DemandGenReport
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all individuals in need of an expert service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to pick a medical professional or an attorney.
Young people (age 18-35) are a lot more likely to hire a professional based on online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
61 Percent Of Local Businesses Have A Typical Score Of 4 Or 5 Stars
Overall 2 out of 3 companies have excellent and awesome scores. Just 5% of businesses have a rating listed below 3 stars.
Source: Brightlocal
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the producer states. The reason, manufacturers' descriptions are basically ads.
Source: Martech Zone
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz