91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses question the integrity of online reviews. However, they understand the huge effect user scores have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc

More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59% fewer sales.

Naturally, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

90% Of Visitors Require Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about first impressions?

Users get their first impression of your businesses through reviews. Usually through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to write one.

Source: Martech Zone

70 Percent Of Customers Choose To Learn About A Business By Means Of Articles And Reviews, Rather Than Advertisements

Advertisements are all well and good, however it deserves attempting a different approach as well. Reviews are without a doubt the very best method to discover the truth about a service or product.

Source: Statuslabs

83% Of Clients Do Not Rely On Advertising

The standard channels to reach consumers aren't as influential as they utilized to be. Most users who no longer trust advertisements pick to focus on customers' suggestions online.

Source: Statuslabs

49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Purchasing Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency too.

The share of customers, who take notice of the variety of reviews is presently at 46%.

Source: Brightlocal

Google Represents 57.5% Of All Reviews Throughout The World

Google is the clear winner as far as distribution goes, however they are not the only ones in the game.

These the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

The Majority Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends reveal people choose to comment if they had a positive experience, rather than a average or unfavorable one.

Source: Brightlocal

98 Percent Of Yelp's Website Visitors Purchased From A Business They Found On The Website

Normally, 142 million consumers visit Yelp on a monthly basis. This is as great a time as any if you have not declared your totally free Yelp business page.

Source: RevLocal

A Lot Of Best Selling Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating statistics, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

American Shoppers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

When individuals read reviews, they focus on different elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of US consumers.

Source: Statista

The Typical Review Length Has Gotten 65% Much Shorter Since 2010

These days reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

95% Of Disappointed Customers Will Go Back To A Company If A Business Deals With Issues Quickly And Efficiently

Consumers do not expect you to be perfect. When things go wrong, they do anticipate you to remedy things. If there is absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

Customers Might Invest 31% More With A Business That Has Great Reviews

Pay attention to this statistic. The more detailed other users describe your service or product, the more money you can charge and customer review stats show us precisely just how much more.

Source: Martech Zone