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If A Company Handles Issues Rapidly And Effectively, 95% Of Dissatisfied Customers Will Return To A Business
Customers don't anticipate you to be perfect. They do expect you to remedy things when they go wrong. If there's nothing else a business can do to resolve a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Reviews Posted On Twitter Can Boost Sales By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
98% Of Yelp's Website Visitors Purchased From A Business They Discovered On The Website
Normally, 142 million customers go to Yelp each month. If you haven't claimed your complimentary Yelp business page, this is as good a time as any.
Source: RevLocal
Facebook Reviews Impact More Than 50 Percent Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can likewise affect our buying preferences.
According to social reviews statistics, Facebook impacts more than half of users' purchase choices.
If it has positive reviews, Facebook reviews statistics reveal that four out of five users are likely to rely on a local business.
Source: RevLocal
83 Percent Of Customers Don't Trust Advertising
The standard channels to reach consumers aren't as prominent as they utilized to be. Most users who no longer trust ads pick to take note of consumers' suggestions online.
Source: Statuslabs
63.6% Of Customers Go To Google To Read Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics reveal the basic popularity of a website can just go so far.
Source: Review Trackers
70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. The majority of people check out a lot more reviews to get a better idea of how business is actually doing. Do not depend on that figure alone.
Source: Brightlocal
Negative Reviews Can Boost Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your website. According to online review stats, people devote more than 5 times as long on a site when they read negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270%
User review statistics reveal the purchase possibility for a product with 5 reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
Visitors Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. Purchasing choices are made quickly.
Online reviews are undoubtedly convincing, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone