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53 Percent Of Americans Consider Product Reviews And Scores As The Most Important Part Of Online Shopping.
Today's buyers are wary and desire the best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
A Lone Business Review Can Raise Its Conversions By 10%
Online review stats reveal user-generated material can do miracles in regards to conversions.
A single review can have an enormous influence on your business.
A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can supply an astonishing 44 percent increase.
Source: RevLocal
74% Of Local Businesses Have At A Minimum, 1 Google Review
One review is far from enough to enhance your website's SERP ranking.
Looking at online ratings statistics, we learnt that a company needs to have at least 40 reviews before users "Award" it with a star.
Source: Brightlocal
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of US Clients
24% of US buyers consider reviews as 'incredibly influential'.
To highlight the value of online reviews and rankings, did you understand that 81% of consumers will pay more for a product with reviews and those exact same consumers are likewise ready to accept slower shipping times for such items.
Source: Turntonetworks
Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase probability for an item with 5 reviews is 270% higher than the very same product without reviews.
Source: Spiegel Research Center
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
77% Of Buyers Don't Rely On Reviews That Are Older Than 3 Months
Customers don't care how great your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses should to be constantly requesting reviews.
Source: Statuslabs
63.6% Of Consumers Check Out Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) last.
These online review stats show the general appeal of a site can only presume when it concerns trust.
Source: Review Trackers
USA Consumers View "Product Performance" To Be The Most Helpful Info In Product Reviews
They focus on different aspects of the shopping experience when people read reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality over time are the next couple of factors to consider for more than 50% of US consumers.
Source: Statista
Only 6 Percent Of Consumers Do Not Rely On Consumer Reviews At All
According to client review stats, a massive 19 percent of consumers always rely on online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
86% Of Consumers Would Think About Writing A Review For A Business
Your customers are your most valuable resource, and it's not just because of the cash they invest at your business. They will be willing to share it if you provide them a good experience.
Source: Brightlocal
Reviews Are The 3rd Most Influential Ranking Factor For Google's Local 3 Pack
Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review stats put clients' reviews as the most trustworthy source of recommendations. Online reviews usually bring the very same weight as guidance from family and friends.
Source: Brightlocal
Negative Reviews Can Boost Conversion By Up To 85 Percent
It sounds crazy, but negative reviews can be a positive driver for users to spend more time on your website. According to online review statistics, people spend more than five times as long on a website when they read negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
53% Of Customers Expect Businesses To Answer Back Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of client reviews remain without a response. That's too bad, because those companies are losing consumers that way.
Source: Review Trackers
83 Percent Of Clients Don't Trust Advertising
The traditional channels to reach consumers aren't as prominent as they used to be. Many users who no longer trust ads select to take notice of clients' recommendations online.
Source: Statuslabs
Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business
Because the vast bulk of customers check out reviews, you'd want yours to be appealing to brand-new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Fifty Percent Of All Millennial's "Constantly" Read Online Reviews For Businesses
Younger people know the worth of being informed. User-generated material has an indisputable impact on customers.
They will recognize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal