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70% Of Consumers Need To Read At Least 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read much more reviews to get a better idea of how the business is really doing. Don't depend upon that statistic alone.
Source: Brightlocal
Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270 Percent
User review statistics show the purchase probability for an item with 5 reviews is 270 percent higher than the exact same product without reviews.
Source: Spiegel Research Center
The Typical Review Length Has Actually Gotten 65% Shorter Since 2010
Nowadays reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers
A Single Business Review Can Raise Its Conversions By 10 Percent
Online review statistics show user-generated material can do miracles in regards to conversions.
A single review can have a huge influence on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer an astonishing 44 percent boost.
Source: RevLocal
Customers Might Spend 31% More With A Business That Has Fantastic Reviews
Focus on this fact. The more detailed other users describe your product or service, the more cash you can charge and customer review stats show us precisely just how much more.
Source: Martech Zone
American Consumers View "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on various elements of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of American clients.
Source: Statista
Unfavorable Reviews Can Improve Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review data, people spend more than five times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or faked reviews if there aren't any negative ones.
Source: Reevoo
89% Of Consumers Browse A Businesses Replies To Reviews
Not only do the majority of customers check out the review replies, 30% of them highly value them. Almost 96% read the replies to their own reviews.
Source: Brightlocal
Visitors Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users
Mobile users prefer to get things done faster. For that reason, buying decisions are made rapidly.
Online reviews are certainly persuasive, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
73 Percent Of Customers Believe Customer Reviews Are More Important Than Star And Number Rankings
Online review data make it clear individuals aren't pleased with scores alone.
Customer reviews make the stats appear more genuine which is what the would-be consumers are trying to find. Practically a 3rd of customers state written reviews are the only feature that makes them believe the websites' reviews are relevant and helpful.
Source: Fan and Fuel
77% Of Clients Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how great your product or service was in the past. Part of why online reviews matter is since they are relevant and fresh.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that companies ought to be continuously requesting reviews.
Source: Statuslabs
Online Reviews Affect 67.7% Of Consumer Purchasing Decisions
More than 2 thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
71% Of Millennials Browse Consumer Reviews Of Expert Services
Over half of all people in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to select a legal representative or a doctor.
Young people (age 18-35) are much more inclined to hire a professional based on online reviews. Just 19% of millennials will consider working with a legal representative without any.
Source: Thomson Reuters