91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they understand the huge impact user rankings have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

Users Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, purchasing decisions are made quickly.

Online reviews are undoubtedly persuasive, yet marketers haven't always come to value the power of them.

Source: Martech Zone

One-half Of All Of The Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals understand the value of being informed. User-generated material has an unassailable influence on customers.

If businesses think of the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

72% Of Customers Won't Take Action Before They Check Out Some Reviews

Irrespective of how eye-catching your marketing is, you still need customer reviews. There is no skirting around it. Consumers are still going to hear you out, however they trust other people more.

Source: My Testimonial Engine

Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your site. According to online review data, individuals spend more than 5 times as long on a website when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

A Solitary Business Review Can Raise Its Conversions By 10%

Online review stats reveal user-generated content can do miracles in regards to conversions.

A single review can have an enormous impact on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44 percent increase.

Source: RevLocal

More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Software Application Reviews Impact Over 98 Percent Of All Buyers

18% of software purchasers consider reviews to be a vital factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

53% Of Americans Consider Product Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

63.6% Of Consumers Check Out Google To Read Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats reveal the basic appeal of a site can only go so far.

Source: Review Trackers

70 Percent Of Customers Need To Read At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people check out a lot more reviews to get a clear view of how the business is actually doing. Do not depend on that fact alone.

Source: Brightlocal

83 Percent Of Consumers Do Not Trust Advertising

The standard channels to reach clients aren't as influential as they utilized to be. The majority of users who no longer trust ads pick to pay attention to consumers' suggestions online.

Source: Statuslabs

53% Of Customers Expect Businesses To Respond Within A Week To Negative Reviews

Online review statistics clarify that 63% of customer reviews remain without a reply. That's regrettable, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

If They Were Asked, 77% Of Clients Would Certainly Post A Review

More than a 35% would post a review to notify others about their client encounter and 24% would most likely direct their review to the company itself.

Over a 26% would be willing to leave a review to assist other individuals with their decision making process.

Source: Podium

83% Of All Younger Shoppers Were Asked To Post A Review Recently

Of those invited, 80% of customers did leave a review. Overall, businesses have asked 66% of all customers to submit a review on their business.

Source: Brightlocal

89% Of Clients Review A Companies Responses To Reviews

Not only do many shoppers check out the review replies, 30% of them hold them in high regard. Practically 96% read the replies to their own reviews.

Source: Brightlocal