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Customer Reviews On Items Are Trusted Almost 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other peoples opinions before they ever trust what the manufacturer states. The reason, makers' descriptions are essentially advertisements.
Source: Martech Zone
Unfavorable Reviews Can Increase Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive driver for users to devote more time on your site. According to online review statistics, people spend more than five times as long on a website when they check out negative reviews.
More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or fabricated reviews.
Source: Reevoo
More Than Half Of Clients Aged 25 To 34 Published Reviews
According to Statista, the more youthful generations are clearly the more opinionated ones.
Source: Statista
63.6% Of Consumers Visit Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.
These online review stats show the basic popularity of a website can just go so far when it pertains to trust.
Source: Review Trackers
61% Of Regional Businesses Have A Typical Score Of 4 To 5 Stars
Overall 2 out of 3 companies have outstanding and great rankings. Just 5% of companies have a rating listed below three stars.
Source: Brightlocal
Online Item Reviews About A Product Can Increase Its Conversion Rate By More Than 270%
User review statistics reveal the purchase probability for a product with five reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
95% Of Travelers Read Online Reviews Prior To Scheduling Travel Related Services
Leisure and business tourists alike read reviews to form a viewpoint. Business travelers check out approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they check out reviews 'constantly' or 'extremely often'.
Source: Trust You
A One Star Increase In Ranking Can Cause A 5% To 9% Boost In Business Revenue
Businesses that treat clients well typically flourish, review sites help make certain of that.
Source: Statuslabs
15 Percent Of Clients Do Not Trust Businesses Without Online Reviews
No trust means no interactions. 15% of prospective customers will not even consider doing business with a company they can't discover opinions about.
Source: Statuslabs
American Buyers Regard "Product Performance" To Be The Most Helpful Detail In Product Reviews
When individuals read reviews, they focus on various elements of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.
Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of US consumers.
Source: Statista
95% Of Unhappy Customers Will Go Back To A Business If A Company Deals With Issues Rapidly And Effectively
Clients don't expect you to be perfect. When things go wrong, they do expect you to deal with things. If there's absolutely nothing else a company can do to solve an issue, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday