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64 Percent Of Americans Agree That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out customer reviews, concur that it increases their purchasing confidence.
Organizations utilize the reviews to improve their products or services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
61% Of Local Businesses Have A Typical Ranking Of 4 To 5 Stars
Generally two thirds of businesses have great and exceptional ratings. Only 5% of companies have a rating listed below three stars.
Source: Brightlocal
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can also influence our purchasing preferences.
According to social media reviews statistics, Facebook affects over half of users' purchase choices.
Facebook reviews statistics expose that 4 out of 5 users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
The Typical Review Word Count Has Become 65% Shorter Since 2010
Recently reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
89% Of Customers Read A Businesses Replies To Reviews
Not only do the majority of consumers read the review replies, 30% of them highly value them. Practically 96% read the responses to their own reviews.
Source: Brightlocal
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
A single review is far from enough to enhance your website's SERP ranking.
Taking a look at online rankings stats, we found out that a company needs to have an average of 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
83% Of Consumers Don't Rely On Advertising
The standard channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust ads pick to take note of customers' recommendations online.
Source: Statuslabs
89% Of Buyers Want To Read Reviews On Their Smartphones
Be it through an app or a mobile internet browser, people choose to read reviews on their mobile phones.
Source: Statista
30% Of Clients Feel Favorable To A Business Which Answers Online Reviews
Communicating with your customers creates trust. Even something like responding to their remarks and reviews can make them feel appreciated.
As you may expect, clients who feel this way are ready to invest more cash with a company.
Source: Statuslabs
72 Percent Of Consumers Won't Take Action Before They Check Out Some Reviews
Regardless of how alluring your marketing is, you still need customer reviews. There's no skirting around it. Customers are still going to hear you out, but they rely on other people more.
Source: My Testimonial Engine
77% Of Clients Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.
It is for this reason that businesses should to be constantly requesting reviews.
Source: Statuslabs
A Solitary Business Review Can Lift Its Conversions By 10 Percent
Online review statistics show user-generated material can do wonders in terms of conversions.
A single review can have an enormous influence on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44% boost.
Source: RevLocal
60% Of Consumers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Before Shopping
In-store purchasing is influenced substantially by blogs and reviews on social media. With men being twice as likely to be affected than ladies.
Reviews and ranking data reveal people value the viewpoint of peers more than any other content.
Source: Collective Bias
US Shoppers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews
They focus on various elements of the shopping experience when people read reviews. However according to online review statistics, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA customers.
Source: Statista
83% Of All Younger Customers Were Asked To Post A Review Recently
Of those invited, 80% of customers did leave a review. Overall, companies have asked 66% of all clients to submit a review on their company.
Source: Brightlocal