74% Of Local Businesses Have At Least 1 Google Review

A single review is far from sufficient to improve your website's SERP ranking.

Looking at online rankings statistics, we discovered that a business requires to have a minimum of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

61 Percent Of Regional Businesses Have An Average Ranking Of 4 Or 5 Stars

Generally 2 out of 3 companies have great and awesome scores. Only 5% of businesses have a rating listed below 3 stars.

Source: Brightlocal

89% Of Customers Browse A Businesses Reactions To Reviews

Not only do many consumers check out the review replies, 30% of them value them highly. Practically 96% read the responses to their own reviews.

Source: Brightlocal

Majority Of Consumers Won't Use A Service If It Has Less Than A 4 Star Ranking

This stat is among numerous that show the value of online scores. Now that news of customer complete satisfaction travels this fast, keeping your consumers delighted is more important than ever.

57 percent of customers have actually looked for business with more than four stars in 2018, which is up from 48 percent in 2017.

11% looked only for organizations with a perfect five star ranking.

Source: Brightlocal

When Buying Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor

Stats reveal that reviews were more effective than TV ads at 37%, social media at 23% and display ads at 49%.

Source: Statista

Only 6 Percent Of Customers Don't Rely On Consumer Reviews At All

According to consumer review stats, a whopping 19% of customers always trust online reviews and never a buy without reading reviews initially.

Source: Statista

Clients Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users prefer to get things done quicker. Therefore, buying decisions are made rapidly.

Online reviews are certainly persuasive, yet online marketers have not always come to value the power of them.

Source: Martech Zone

Reviews Are The 3rd Most Prominent Ranking Aspect For Google's Local 3 Pack

Review signals (amount, variety, and so on) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking aspects go for the local 3 pack.

Source: Moz

77% Of Consumers Do Not Trust Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Consumers understand businesses lose their touch all the time, which is why most of them find older reviews unimportant.

It is for this reason that companies should to be continuously requesting reviews.

Source: Statuslabs

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two-thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the enormous effect user rankings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management statistics indicate a company's reputation doesn't impact just the customers. Potential employees likewise take a look at ratings and read reviews.

Source: Deloitte

53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of The Online Shopping Experience In 2018.

Today's buyers are smart and desire the best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

If They Were Asked, 77% Of Consumers Would Definitely Give A Review

More than a 35% would post a review to educate others about their client encounter and 24% would certainly direct their review to the business itself.

Over a 26% would be willing to submit a review to assist other people with their decision making process.

Source: Podium

Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270%

User review stats reveal the purchase probability for a product with 5 reviews is 270 percent higher than the exact same product without reviews.

Source: Spiegel Research Center