64 Percent Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30% of customers who read client reviews, concur that it increases their purchasing confidence.

Organizations use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

A One Star Increase In Ranking Can Result In A 5% To 9% Increase In Business Earnings

Businesses that treat customers well generally flourish, review websites help ensure of that.

Source: Statuslabs

Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions

Facebook is presently the most popular social media which can also influence our purchasing decisions.

According to social media reviews statistics, Facebook impacts over half of users' purchase choices.

If it has positive reviews, Facebook reviews statistics reveal that four out of 5 users are more likely to trust a local business.

Source: RevLocal

If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More

We already touched upon the positive and negative reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that maybe the reviews are phony. Customers anticipate to see some unfavorable reviews.

Source: Capterra

Reviews Shared On Twitter Can Improve Online Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to grow sales than those on any other social media platform.

Source: Yotpo

15% Of Visitors Don't Trust Businesses Without Having Online Reviews

No trust means no interactions. 15 percent of possible clients won't even consider doing business with a company they can't find viewpoints about.

Source: Statuslabs

Software Application Reviews Impact Over 98% Of All Buyers

18% of software buyers consider reviews to be a necessary factor in the purchase process. Software reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Just 44% Of Local Businesses Have Claimed Their Google My Business Listing

That's 56% of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of companies actually utilize them.

Although we now know why customer reviews are so powerful, most businesses apparently do not.

Source: LsaInsider

86 Percent Of Consumers Would Think About Composing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the money they invest at your business. If you provide a great experience, they will be willing to share it.

Source: Brightlocal

63.6 Percent Of Consumers Check Out Google To Check For Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review stats reveal the basic popularity of a site can only go so far.

Source: Review Trackers

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company

The star rating is the first thing consumers see. Still, users focus on other aspects too, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of American consumers.

Source: Statista

Majority Of Customers Will Not Utilize A Service If It Has Less Than A 4 Star Rating

This stat is one of many that show the importance of online ratings. Now that news of consumer complete satisfaction travels this quick, keeping your consumers delighted is more vital than ever.

57 percent of consumers have looked for business with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked just for businesses with a perfect five star ranking.

Source: Brightlocal

USA Buyers View "Product Performance" To Be The Most Valuable Information In Product Reviews

When people check out reviews, they concentrate on different aspects of the shopping experience. But according to online review statistics, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality over time are the next few factors to consider for more than 50% of US consumers.

Source: Statista

30% Of Consumers Feel Favorable To A Business Which Reacts To Online Reviews

Communicating with your customers establishes trust. Even something as simple as reacting to their comments and reviews can make them feel appreciated.

As you might anticipate, clients who feel this way are going to spend more cash with a company.

Source: Statuslabs

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all tourists report that they check out reviews 'always' or 'very often'.

Source: Trust You

88% Of Executives Regard Reputation Risk As A Top Business Concern

Reputation management statistics show a business's reputation doesn't impact just the clients. Prospective team members also look at scores and take a look at reviews.

Source: Deloitte

73% Of Customers Think Written Reviews Are More Crucial Than Star And Number Scores

Online review stats make it clear people aren't pleased with scores alone.

Written reviews make the statistics appear more genuine which is what the potential clients are trying to find. Nearly a third of consumers say composed reviews are the only feature that makes them believe the websites' reviews are beneficial and appropriate.

Source: Fan and Fuel

88% Of Americans Claimed That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices

Data reveal that reviews were more successful than Television ads at 37%, social networks at 23% and display advertisements at 49%.

Source: Statista