Since They Desire To Purchase A Service Or An Item And Want To Get The Facts About The Businesses Items And Services, 82% Of Customers Go To Review Sites.

Users come due to the fact that they have currently formed a buying decision. The majority of them (89 percent) buy within a week of their visit.

Source: RevLocal

People Reading Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, purchasing decisions are made rapidly.

Online reviews are clearly convincing, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

Negative Reviews Can Boost Conversion By Up To 85%

It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your site. According to online review data, individuals devote more than five times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or faked reviews.

Source: Reevoo

Customers Could Invest 31 Percent More With A Business That Has Terrific Reviews

Focus on this fact. The better other users describe your product or service, the more money you can charge and customer review statistics reveal to us precisely just how much more.

Source: Martech Zone

Online Product Reviews About A Product Can Increase Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase possibility for a product with five reviews is 270% higher than the same item without reviews.

Source: Spiegel Research Center

61% Of Regional Businesses Have A Typical Ranking Of 4 To 5 Stars

Typically two-thirds of companies have great and exceptional ratings. Only 5% of businesses have a score below 3 stars.

Source: Brightlocal

88% Of Americans Revealed That Product Reviews Were The Most Prominent Factor When Buying Home Electronic Devices

Data reveal that reviews were more successful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

The Average Review Word Count Has Gotten 65% Shorter Since 2010

Nowadays reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.

Source: Review Trackers

90 Percent Of Visitors Need Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about first impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your website.

Source: Martech Zone

53% Of Americans Consider Product Reviews And Rankings As The Most Crucial Part Of Online Shopping.

Today's shoppers are smart and want the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.

Source: Statista

Positive Reviews Motivate 68% Of Customers To Choose Local Businesses

Because the vast bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

89% Of Customers Review A Companies Reactions To Reviews

Not only do the majority of customers read the review replies, 30% of them hold them in high regard. Almost 96% read the responses to their own reviews.

Source: Brightlocal

63.6 Percent Of Consumers Visit Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.

These online review statistics show the general appeal of a site can only go so far when it comes to trust.

Source: Review Trackers

72% Of Customers Will Not Take Action Before They Check Out Some Reviews

Regardless of how appealing your marketing is, you still require client reviews. There's no skirting around it. Customers are still going to hear you out, but they rely on other people more.

Source: My Testimonial Engine

Over Half Of Customers Aged 25 To 34 Submitted Reviews

According to Statista, the younger generations are reportedly the more vocal ones.

Source: Statista

Facebook Reviews Impact More Than 50 Percent Of Consumers' Buying Decisions

Facebook is currently the most popular social network which can likewise affect our buying decisions.

According to social reviews stats, Facebook impacts over half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that 4 out of five users are more likely to trust a local business.

Source: RevLocal

52% Of Customers Rely On A Product More If It Has Negative Reviews As Well

We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. Consumers anticipate to see some negative reviews.

Source: Capterra