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71% Of Millennials Browse Consumer Reviews Of Expert Services
Majority of all individuals in need of a professional service turn to online reviews.
According to online reviews statistics, 59% used online reviews to pick a lawyer or a doctor.
Young people (age 18-35) are much more likely to employ an expert based upon online reviews. Just 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
Online Item Reviews About An Item Can Improve Its Conversion Rate By More Than 270%
User review statistics show the purchase probability for an item with 5 reviews is 270% higher than the same product without reviews.
Source: Spiegel Research Center
15 Percent Of Customers Do Not Trust Businesses With No Online Reviews
No trust means no interactions. 15% of prospective consumers will not even think about working with a business they can't find opinions about.
Source: Statuslabs
Google Represents 57.5% Of All Reviews Worldwide
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
89% Of Customers Read A Companies Responses To Reviews
Not only do many customers read the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review stats put consumers' reviews as the most reliable source of recommendations. Online reviews typically bring the same weight as recommendations from friends and family.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already discussed the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. People expect to see some unfavorable reviews.
Source: Capterra
Software Application Reviews Impact Over 98 Percent Of All Purchasers
18 percent of software purchasers consider reviews to be an important factor in the purchase process. Software reviews have no impact whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
98 Percent Of Yelp's Visitors Bought From A Business They Discovered On The Site
Typically, 142 million customers go to Yelp each month. If you haven't claimed your totally free Yelp business page, this is as good a time as any.
Source: RevLocal
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review statistics reveal user-generated material can do wonders in regards to conversions.
A single review can have a massive impact on your business.
A hundred reviews can boost your conversion rates by as much as 37%. Two hundred can provide an astonishing 44 percent increase.
Source: RevLocal
Customers Reading Reviews On A Mobile Phone Are 127% Most Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done faster. Buying decisions are made quickly.
Online reviews are undoubtedly convincing, yet marketers haven't always come to appreciate the power of them.
Source: Martech Zone
Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of US Consumers
24% of US shoppers consider reviews as 'extremely influential'.
To highlight the value of online reviews and rankings, did you understand that 81% of customers will pay more for an item with reviews and those exact same consumers are also willing to accept slower shipping times for such products.
Source: Turntonetworks
If A Company Handles Issues Rapidly And Efficiently, 95% Of Unhappy Consumers Will Go Back To A Business
Clients do not expect you to be perfect. They do anticipate you to deal with things when they go wrong. If there is absolutely nothing else a company can do to solve a problem, a simple coupon can say "We're sorry" in a more enticing way.
Source: SocialMediaToday