61% Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Overall two-thirds of businesses have outstanding and awesome scores. Only 5% of businesses have a rating below 3 stars.

Source: Brightlocal

30% Of Customers Feel Favorable To A Company Which Reacts To Online Reviews

Keeping in touch with your consumers builds their trust. Even something as basic as responding to their comments and reviews can make them feel valued.

As you might anticipate, customers who feel this way are more willing to invest more money with a company.

Source: Statuslabs

Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they understand the massive effect user rankings have on their business. Undesirable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

53% Of Customers Anticipate Companies To Answer Back Within A Week To Negative Reviews

Online review statistics prove that 63% of consumer reviews go on without a response. That's regrettable, because those companies are losing consumers that way.

Source: Review Trackers

Just 6% Of Customers Don't Trust Consumer Reviews At All

According to customer review statistics, a whopping 19 percent of customers always trust online reviews and never ever a make a purchase without reading reviews initially.

Source: Statista

70% Of Customers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read many more reviews to get a better idea of how business is in fact doing. Do not depend on that statistic alone.

Source: Brightlocal

95% Of Disappointed Clients Will Return To A Business If A Business Deals With Issues Rapidly And Effectively

Customers do not anticipate you to be perfect. They do expect you to fix things when they go wrong. If there is absolutely nothing else a company can do to resolve a concern, a simple coupon can say "We're sorry" in a more enticing way.

Source: SocialMediaToday

74 Percent Of Local Companies Have At A Minimum, One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Looking at online rankings stats, we found out that a business requires to have a minimum of 40 reviews before people "Award" it with a star.

Source: Brightlocal

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the producer states. The reason, makers' descriptions are basically ads.

Source: Martech Zone

83% Of All Young Buyers Were Invited To Post A Review Recently

Of those invited, 80% of clients did leave a review. Overall, businesses have asked 66% of all consumers to submit a review on their business.

Source: Brightlocal

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are totally free, a surprisingly low number of businesses actually use them.

Although we now know why customer reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

Clients Checking Out Reviews On A Mobile Phone Are 127% More Likely To Buy Than Desktop Users

Mobile users prefer to get things done much faster. Buying decisions are made quickly.

Online reviews are clearly persuasive, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all individuals in need of an expert service turn to online reviews.

According to online reviews data, 59% utilized online reviews to choose an attorney or a doctor.

Young people (age 18-35) are even more likely to hire a professional based on online reviews. Only 19% of millennials will think about hiring a lawyer without any.

Source: Thomson Reuters

Almost All Customers, Who Use Online Reviews, Read Them Early On In The Buying Process

Let's say you want to purchase a new car and there are a number of models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.

With the help of other customers, you quickly pick one that works for you. That's how favorable reviews transform customers into customers.

Source: Consumer Affairs

If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Use A Business

This stat is among many that illustrate the value of online scores. Now that news of client satisfaction travels this quick, keeping your clients happy is more vital than ever.

57 percent of customers have actually searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.

Additionally, 11 percent looked only for companies with an ideal five star rating.

Source: Brightlocal