Negative Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review stats, people spend more than five times as long on a site when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, a frustrating 95 percent suspect censorship or faked reviews.

Source: Reevoo

53 Percent Of Americans Consider Product Reviews And Ratings As The Most Important Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and desire the best bang for their buck. It's no wonder that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

More Than Half Of People Aged 25-34 Gave Reviews

According to Statista, the more youthful generations are apparently the more vocal ones.

Source: Statista

USA Shoppers Regard "Product Performance" To Be The Most Valuable Detail In Product Reviews

When individuals check out reviews, they focus on various elements of the shopping experience. However according to online review stats, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of USA clients.

Source: Statista

89% Of Consumers Prefer To Read Reviews Using Their Mobile Phones

Be it by means of an app or a mobile browser, clients prefer to read reviews on their phones.

Source: Statista

Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Considering that the vast majority of customers read reviews, you would want yours to be appealing to new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the massive effect user ratings have on their business. Undesirable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

90 Percent Of Buyers Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

Consider asking your visitors to compose one if you do not have reviews on your site.

Source: Martech Zone

95% Of Unhappy Customers Will Return To A Company If A Business Makes An Effort To Fix Problems Rapidly And Efficiently

Consumers don't anticipate you to be perfect. When things go wrong, they do expect you to take care of things. If there is nothing else a business can do to deal with a problem, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

30% Of Consumers Feel Comfortable With A Company Which Responds To Online Reviews

Communicating with your consumers establishes trust. Even something as basic as reacting to their remarks and reviews can make them feel appreciated.

As you may expect, customers who feel this way are going to spend more money with a company.

Source: Statuslabs

The Majority Of Best Selling Products Have An Average Ranking Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star rankings.

According to customer rating statistics, conversion rates begin to decrease as scores rise above 4.7.

Source: Spiegel Research Center

82 Percent Of Consumers Check Out Review Sites Since They Wish To Purchase A Product Or A Service And Want To Get The Truth About The Businesses Services And Products.

Review websites are places that people go to get the facts about a product, business or service . Users come due to the fact that they have currently formed a buying decision. The bulk of them (89 percent) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

60 Percent Of Customers Consult Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced significantly by blogs and reviews on social networks. With men being two times as likely to be affected than women.

Reviews and rating stats reveal individuals value the opinion of peers more than any other material.

Source: Collective Bias

83% Of Consumers Don't Rely On Advertising

The conventional channels to reach consumers aren't as prominent as they utilized to be. A lot of users who no longer trust advertisements choose to take note of clients' suggestions online.

Source: Statuslabs

Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of USA Consumers

24% of US shoppers consider reviews as 'incredibly influential'.

To show the value of online reviews and scores, did you understand that 81% of consumers will pay more for an item with reviews and those same customers are likewise happy to accept slower shipping times for such products.

Source: Turntonetworks

Clients Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users prefer to get things done much faster. Buying choices are made quickly.

Online reviews are clearly convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone