Favorable Reviews Encourage 68 Percent Of Consumers To Use Local Businesses

Considering that the huge majority of consumers read reviews, you would want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

52% Of Customers Trust A Product More If It Has Negative Reviews Too

We already touched upon the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are positive. Customers anticipate to see some negative reviews.

Source: Capterra

53% Of Customers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of consumer reviews remain without a response. That's regrettable, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

Reviews Posted On Twitter Can Help Increase Revenues By 6.46%

Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

71% Of Millennials Search Customer Reviews Of Expert Services

More than half of all individuals in need of an expert service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to choose a lawyer or a doctor.

Younger people (age 18-35) are a lot more inclined to employ a professional based on online reviews. Just 19% of millennials will think about hiring a legal representative without any.

Source: Thomson Reuters

The Average Review Word Count Has Become 65% Shorter Since 2010

At this present time reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of tweet on twitter.

Source: Review Trackers

70 Percent Of Customers Choose To Discover A Business Via Articles And Reviews, Instead Of Advertisements

Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are without a doubt the best method to discover the truth about a service or product.

Source: Statuslabs

Negative Reviews Can Increase Conversion By Up To 85 Percent

It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your site. According to online review data, individuals devote more than five times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, a frustrating 95 percent suspect censorship or faked reviews.

Source: Reevoo

95% Of Unhappy Customers Will Go Back To A Business If A Company Takes Care Of Problems Quickly And Effectively

Clients do not expect you to be perfect. They do anticipate you to remedy things when they go wrong. If there's nothing else a company can do to fix an issue, a simple coupon can say "We're sorry" in a more appealing way.

Source: SocialMediaToday

More Than Half Of Individuals Aged 25-34 Gave Reviews

According to Statista, the younger generations are evidently the more opinionated ones.

Source: Statista

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's shoppers are smart and want the best bang for their dollar. It's no wonder that they consider reading reviews as a huge part of the purchasing decision.

Source: Statista

When Buying Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Aspect

Stats reveal that reviews were more successful than Television ads at 37%, social media at 23% and display advertisements at 49%.

Source: Statista

Online Product Reviews About A Product Can Improve Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase possibility for an item with 5 reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

USA Buyers View "Product Performance" To Be The Most Valuable Info In Product Reviews

When people check out reviews, they focus on different elements of the shopping experience. However according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American customers.

Source: Statista

Customer Reviews On Products Are Trusted Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, makers' descriptions are basically ads.

Source: Martech Zone

30% Of Clients Feel Positive About A Business Which Answers Online Reviews

Corresponding with your consumers creates trust. Even something easy like reacting to their reviews and comments can make them feel appreciated.

As you may expect, clients who feel this way are ready to spend more money with a business.

Source: Statuslabs

83% Of All Young Buyers Were Invited To Give A Review Recently

Of those asked, 80% of clients did submit a review. Overall, businesses have actually asked 66% of all customers to give a review on their business.

Source: Brightlocal