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Only 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses really make use of them.
Although we now understand why customer reviews are so effective, the majority of businesses apparently do not.
Source: LsaInsider
83 Percent Of Consumers Do Not Rely On Advertising
The standard channels to reach customers aren't as prominent as they utilized to be. A lot of users who no longer trust advertisements choose to pay attention to consumers' suggestions online.
Source: Statuslabs
60% Of Customers Seek Advice From Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store shopping is influenced considerably by blogs and reviews on social networks. With men being twice as likely to be affected than women.
Reviews and rating stats show people value the opinion of peers more than any other content.
Source: Collective Bias
89% Of Clients Review A Businesses Responses To Reviews
Not only do the majority of clients check out the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
Software Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
The Typical Review Word Count Has Actually Gotten 65% Shorter Since 2010
As of late reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
52% Of Customers Trust A Product More If It Has Negative Reviews Too
We already discussed the positive and negative reviews and their result on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Consumers anticipate to see some negative reviews.
Source: Capterra
89% Of Buyers Want To Read Reviews On Their Cell Phones
Be it via an app or a mobile browser, individuals prefer to read reviews on their cell phones.
Source: Statista
Reviews Shared On Twitter Can Help Boost Revenues By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to grow sales than those on any other social network.
Source: Yotpo
82 Percent Of Consumers Check Out Review Sites Because They Wish To Purchase A Product Or A Service And Want To Get The Facts About The Businesses Products And Services.
Review websites are places that people go to get the truth about a item, service or business . Since they have actually already formed a purchase decision, users come. The bulk of them (89%) buy within a week of their visit. And 29% do so within 24 hours.
Source: RevLocal
63.6 Percent Of Customers Visit Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
When it comes to trust, these online review stats reveal the general appeal of a site can just go so far.
Source: Review Trackers
61% Of Regional Businesses Have An Average Rating Of 4 Or 5 Stars
Generally two thirds of businesses have excellent and outstanding ratings. Just 5% of businesses have a score below three stars.
Source: Brightlocal
Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Buying Process
Let's say you want to purchase a new car and there are numerous models which fit your requirements. How do you pick the best one for you? Well, you read online reviews.
With the help of other consumers, you manage to decide on one that works for you. That's how positive reviews transform consumers into customers.
Source: Consumer Affairs
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is presently the most popular social network which can likewise influence our buying decisions.
According to social media reviews stats, Facebook impacts the majority of users' purchase decisions.
Facebook reviews statistics expose that four out of 5 users are most likely to rely on a local business if it has favorable reviews.
Source: RevLocal
73 Percent Of Customers Believe Written Reviews Are More Important Than Star And Number Scores
Online review data make it clear individuals aren't pleased with ratings alone.
Customer reviews make the statistics appear more authentic which is what the prospective consumers are trying to find. Practically a third of consumers say composed reviews are the only function that makes them think the websites' reviews are appropriate and helpful.
Source: Fan and Fuel