Consumer Reviews On Items Are Relied On Almost 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the producer states. The reason, makers' descriptions are essentially ads.

Source: Martech Zone

77% Of Buyers Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how great your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies ought to be continuously asking for reviews.

Source: Statuslabs

Unfavorable Reviews Can Improve Conversion By Up To 85 Percent

It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review stats, people devote more than five times as long on a site when they read negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. If there aren't any unfavorable ones, an overwhelming 95 percent suspect censorship or faked reviews.

Source: Reevoo

30% Of Customers Feel Positive About A Company Which Answers Online Reviews

Corresponding with your customers builds their trust. Even something as basic as reacting to their remarks and reviews can make them feel valued.

As you might anticipate, clients who feel this way are more willing to invest more money with a business.

Source: Statuslabs

Reviews Posted On Twitter Can Improve Online Sales By 6.46 Percent

Online review statistics show that reviews shared on Twitter, do more to boost sales than those on any other social media platform.

Source: Yotpo

Software Application Reviews Impact Over 98% Of All Purchasers

18 percent of software buyers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no effect whatsoever on only 2% of consumers. Two thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

83% Of All Younger People Were Asked To Leave A Review Recently

Of those invited, 80% of clients did give a review. Overall, businesses have asked 66% of all clients to submit a review on their business.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star score is the first thing consumers see. Still, users pay attention to other elements as well, like the amount, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA customers.

Source: Statista

71% Of Millennials Browse Consumer Reviews Of Expert Services

Majority of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% used online reviews to select an attorney or a physician.

Younger people (age 18-35) are much more likely to employ an expert based upon online reviews. Just 19% of millennials will think about hiring a legal representative without any.

Source: Thomson Reuters

The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

At the present time reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

74% Of Local Businesses Have At A Minimum, One Google Review

One review is far from enough to improve your website's SERP ranking.

Looking at online ratings stats, we found out that a company needs to have an average of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

A Lot Of Local Businesses Have Approximately 39 Google Reviews

Individuals like to share their experience after they've gone to a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, instead of a unfavorable or average one.

Source: Brightlocal

More Than 4 Negative Reviews About A Business Or Service May Reduce Sales By 70%

One negative review suffices for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% less sales.

Naturally, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people check out much more reviews to get a better idea of how the business is in fact doing. Don't depend on that statistic alone.

Source: Brightlocal