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American Shoppers Regard "Product Performance" To Be The Most Valuable Info In Product Reviews
When people read reviews, they focus on different aspects of the shopping experience. But according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American clients.
Source: Statista
A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Earnings
Businesses that treat customers fairly typically flourish, review websites help ensure of that.
Source: Statuslabs
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Vital Factor In Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, but they consider their number and recency too.
The share of customers, who take notice of the number of reviews is currently at 46%.
Source: Brightlocal
One-half Of All Millennial's "Always" Check Out Online Reviews For Companies
Younger people understand the worth of being informed. User-generated material has an indisputable influence on consumers.
They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older people are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
91% Of Millennials Have Faith In Online Reviews As Much As Family And Friends
Online review stats put clients' reviews as the most reliable source of suggestions. Online reviews normally bring the very same weight as recommendations from loved ones.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already discussed the positive and negative reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are fake. People expect to see some unfavorable reviews.
Source: Capterra
83% Of All Young Clients Were Asked To Submit A Review Recently
Of those asked, 80% of clients did submit a review. In general, businesses have asked 66% of all consumers to leave a review on their company.
Source: Brightlocal
Favorable Reviews Motivate 68% Of Customers To Choose A Local Business
Considering that the vast bulk of customers check out reviews, you would want yours to be enticing to new clients, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
Software Application Reviews Impact Over 98 Percent Of All Buyers
18 percent of software application buyers consider reviews to be a vital factor in the purchase process. Software application reviews have no impact whatsoever on just 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two-thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
73 Percent Of Consumers Believe Customer Reviews Are More Important Than Star And Number Rankings
Online review data make it clear individuals aren't pleased with scores alone.
Customer reviews make the stats appear more authentic which is what the would-be clients are looking for. Practically a 3rd of consumers state written reviews are the only function that makes them believe the sites' reviews are pertinent and beneficial.
Source: Fan and Fuel
30% Of Clients Feel Comfortable With A Business Which Answers Online Reviews
Corresponding with your customers establishes trust. Even something like responding to their remarks and reviews can make them feel valued.
As you might anticipate, customers who feel this way are ready to spend more money with a company.
Source: Statuslabs