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Reviews Posted On Twitter Can Grow Revenues By 6.46%
Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online scores data, we learnt that a business requires to have a minimum of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
89% Of Customers Choose To Read Reviews Using Their Smartphones
Be it via an app or a mobile browser, consumers choose to read reviews on their phones.
Source: Statista
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of consumers, who take notice of the number of reviews is presently at 46%.
Source: Brightlocal
Half Of All Millennial's "Constantly" Read Online Reviews For Companies
Younger people understand the worth of being informed. User-generated material has an indisputable impact on consumers.
They will recognize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
83% Of Consumers Do Not Trust Advertising
The traditional channels to reach clients aren't as prominent as they utilized to be. Most users who no longer trust ads choose to pay attention to customers' recommendations online.
Source: Statuslabs
90% Of Individuals Need Less Than 10 Reviews To Form An Opinion About A Business
You understand what people say about impressions, right?
Users get their impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to write one if you do not have reviews on your site.
Source: Martech Zone
The Typical Review Length Has Actually Become 65% Shorter Since 2010
In the present day reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.
Source: Review Trackers
More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent
One negative review is enough for 35% of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the large variety of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
98% Of Yelp's Visitors Bought From A Business They Discovered On The Site
Usually, 142 million customers go to Yelp on a monthly basis. This is as great a time as any if you have not declared your totally free Yelp business page.
Source: RevLocal
United States Consumers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on various elements of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the item's performance.
Customer satisfaction, product quality and quality with time are the next couple of considerations for more than 50% of USA customers.
Source: Statista