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95 Percent Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
49 Percent Of Consumers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their quantity and recency as well.
The share of consumers, who pay attention to the variety of reviews is presently at 46 percent.
Source: Brightlocal
61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars
Overall two-thirds of companies have excellent and good rankings. Just 5% of businesses have a score listed below three stars.
Source: Brightlocal
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, producers' descriptions are basically ads.
Source: Martech Zone
Software Application Reviews Impact Over 98% Of All Buyers
18% of software application buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.
Source: Capterra
The Average Review Length Has Actually Become 65% Shorter Since 2010
Nowadays reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
89% Of Customers Review A Companies Responses To Reviews
Not only do many shoppers read the review replies, 30% of them value them highly. Nearly 96% read the replies to their own reviews.
Source: Brightlocal
54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company
The star rating is the first thing consumers see. Still, users take notice of other elements too, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
73 Percent Of Customers Think Consumer Reviews Are More Important Than Star And Number Scores
Online review data make it clear individuals aren't pleased with ratings alone.
Written reviews make the stats appear more authentic which is what the potential clients are searching for. Almost a third of customers state written reviews are the only feature that makes them think the sites' reviews are appropriate and useful.
Source: Fan and Fuel
91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they recognize the enormous impact user scores have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
A One Star Boost In Ranking Can Lead To A 5% To 9% Increase In Business Income
Businesses that treat customers fairly usually flourish, review websites help make sure of that.
Source: Statuslabs
Consumers Might Invest 31% More With A Business That Has Fantastic Reviews
Pay attention to this statistic. The more detailed other users explain your services or product, the more money you can charge and customer review stats reveal to us precisely how much more.
Source: Martech Zone