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Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't benefiting from their listing.
While business listings on the major review platforms are free, a remarkably low number of companies actually utilize them.
Although we now understand why consumer reviews are so effective, the majority of businesses apparently do not.
Source: LsaInsider
60% Of Customers Refer To Blog And Social Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is influenced considerably by blogs and reviews on social media. With males being twice as likely to be influenced than ladies.
Reviews and rating stats reveal individuals value the opinion of peers more than any other material.
Source: Collective Bias
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review statistics reveal user-generated content can do miracles in regards to conversions.
A single review can have a huge effect on your business.
A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can offer an astonishing 44% increase.
Source: RevLocal
73% Of Customers Think Consumer Reviews Are More Vital Than Star And Number Rankings
Online review statistics make it clear people aren't pleased with ratings alone.
Client reviews make the statistics appear more authentic which is what the would-be customers are looking for. Nearly a third of consumers say written reviews are the only function that makes them believe the sites' reviews are relevant and beneficial.
Source: Fan and Fuel
Google Represents 57.5 Percent Of All Reviews Globally
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Many Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they've gone to a supplier. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a negative or average one.
Source: Brightlocal
49% Of Consumers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their number and recency as well.
The share of clients, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
Buyers Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Buy Than Desktop Users
Mobile users choose to get things done much faster. Buying choices are made rapidly.
Online reviews are undoubtedly convincing, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses doubt the integrity of online reviews. Nonetheless, they understand the massive effect user ratings have on their business. Undesirable customer or employee reviews can influence 90% of job seekers.
Source: Career Arc
61% Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars
Generally two thirds of businesses have outstanding and good rankings. Just 5% of companies have a rating below three stars.
Source: Brightlocal
Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Companies
Younger people understand the worth of being informed. User-generated content has an indisputable influence on customers.
They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
67% Of Customers Say Reviews Are A "Very Important" Factor When Picking A Solution Provider
When clients have to pick a solution provider, reviews have an enormous impact on their decision.
Source: DemandGenReport