Many Popular Items Have A Typical Rating Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star scores are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Often a lower rating in fact helps your overall score.

According to client rating stats, conversion rates start to decrease as scores rise above 4.7.

Source: Spiegel Research Center

53 Percent Of Americans Consider Item Reviews And Scores As The Most Vital Part Of The Online Shopping Experience In 2018.

Today's shoppers are smart and desire the very best bang for their buck. It's no surprise that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

Customer Reviews On Products Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, makers' descriptions are essentially advertisements.

Source: Martech Zone

Positive Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Given that the large bulk of consumers read reviews, you'd want yours to be appealing to brand-new clients? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

89% Of Consumers Like To Read Reviews On Their Cell Phones

Be it through an app or a mobile browser, everyday people prefer to read reviews on their mobile devices.

Source: Statista

67% Of Consumers Claim Reviews Are A "Very Important" Factor When Choosing A Solution Provider

When consumers need to select a service provider, reviews have an enormous effect on their decision.

Source: DemandGenReport

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review is enough for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have gone to a supplier. Online review trends reveal people choose to comment if they had a favorable experience, instead of a negative or average one.

Source: Brightlocal

Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions

Facebook is presently the most popular social media which can likewise affect our buying preferences.

According to social media reviews data, Facebook impacts more than half of users' purchase decisions.

Facebook reviews stats reveal that four out of 5 users are more likely to rely on a local business if it has favorable reviews.

Source: RevLocal

15 Percent Of Users Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15% of potential customers won't even consider doing business with a business they can't find opinions about.

Source: Statuslabs

70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people check out a lot more reviews to get a better idea of how business is actually doing. Do not depend on that figure alone.

Source: Brightlocal

60% Of Customers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Prior To Shopping

In-store shopping is influenced significantly by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and ranking stats reveal people value the viewpoint of peers more than any other content.

Source: Collective Bias

72 Percent Of Customers Will Not Take Action Before They Check Out Some Reviews

Regardless of how alluring your marketing is, you still need client reviews. There's no way around it. Customers are still happy to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of companies in fact make use of them.

Although we now understand why consumer reviews are so powerful, most businesses obviously do not.

Source: LsaInsider

The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

Now a days reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of a tweet.

Source: Review Trackers

Online Reviews Affect 67.7% Of Consumer Buying Decisions

More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

95 Percent Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they check out reviews 'always' or 'extremely often'.

Source: Trust You

98 Percent Of Yelp's Site Visitors Purchased From A Business They Found On The Website

Generally, 142 million customers visit Yelp on a monthly basis. This is as good a time as any if you haven't declared your free Yelp business page.

Source: RevLocal