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88% Of Executives View Reputation Risk As A Leading Business Problem
Reputation management statistics suggest a business's reputation doesn't affect simply the clients. Prospective team members likewise take a look at scores and take a look at reviews.
Source: Deloitte
Positive Reviews Encourage 68 Percent Of Customers To Choose A Local Business
Considering that the huge majority of consumers read reviews, you'd want yours to be appealing to new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
83% Of All Young Shoppers Were Invited To Leave A Review Recently
Of those invited, 80% of consumers did give a review. In general, companies have asked 66% of all consumers to leave a review on their company.
Source: Brightlocal
Consumer Reviews On Products Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. People trust other peoples opinions before they ever trust what the producer states. The reason, manufacturers' descriptions are essentially advertisements.
Source: Martech Zone
72% Of Customers Will Not Take Action Before They Read Some Reviews
Regardless of how captivating your marketing is, you still require consumer reviews. There's no way around it. Clients are still happy to hear you out, but they rely on other people more.
Source: My Testimonial Engine
30% Of Clients Feel Comfortable With A Company Which Reacts To Online Reviews
Staying connected with your clients develops trust. Even something as simple as responding to their reviews and remarks can make them feel valued.
As you might expect, customers who feel this way are going to spend more money with a business.
Source: Statuslabs
Reviews Are The 3rd Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies in fact utilize them.
Although we now know why consumer reviews are so effective, most businesses apparently do not.
Source: LsaInsider
The Majority Of Consumers Aged 25-34 Wrote Reviews
According to Statista, the younger generations are reportedly the more opinionated ones.
Source: Statista
Facebook Reviews Impact More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social media which can also affect our buying decisions.
According to social reviews data, Facebook affects the majority of users' purchase choices.
Facebook reviews stats expose that four out of 5 users are more likely to rely on a local business if it has favorable reviews.
Source: RevLocal
49% Of Customers Consider The Number Of Online Reviews As A Necessary Factor In Their Buying Decision
Consumers value not only the quality or nature of the reviews, but they consider their number and recency also.
The share of consumers, who focus on the variety of reviews is currently at 46 percent.
Source: Brightlocal
Only 6% Of Consumers Don't Rely On Consumer Reviews At All
According to customer review statistics, a tremendous 19 percent of consumers always trust online reviews and never a buy without checking out reviews initially.
Source: Statista
89% Of Consumers Choose To Read Reviews On Their Smartphones
Be it by means of an app or a mobile internet browser, clients prefer to read reviews on their mobile devices.
Source: Statista
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Clients
24% of US buyers consider reviews as 'very influential'.
To show the significance of online reviews and scores, did you understand that 81 percent of customers will pay more for an item with reviews and those same clients are likewise willing to accept slower shipping times for such products.
Source: Turntonetworks
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike check out reviews to form an opinion. Business tourists read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two-thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz