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70% Of Customers Prefer To Learn About A Business By Means Of Articles And Reviews, Instead Of Ads
Ads are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the very best way to find the truth about a service or product.
Source: Statuslabs
74% Of Regional Companies Have At Least One Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online ratings data, we discovered that a company needs to have at least 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
Consumers Could Spend 31 Percent More With A Business That Has Terrific Reviews
Focus on this fact. The more detailed other users explain your product and services, the more cash you can charge and customer review stats show us precisely how much more.
Source: Martech Zone
Over Half Of Consumers Will Not Utilize A Company If It Has Less Than A 4 Star Ranking
This stat is among lots of that show the value of online rankings. Now that news of customer fulfillment travels this quick, keeping your consumers delighted is more crucial than ever.
57% of customers have searched for companies with more than 4 stars in 2018, which is up from 48 percent in 2017.
11% looked just for businesses with an ideal five star score.
Source: Brightlocal
98 Percent Of Yelp's Website Visitors Purchased From A Business They Discovered On The Website
Generally, 142 million consumers visit Yelp on a monthly basis. If you haven't declared your complimentary Yelp business page, this is as great a time as any.
Source: RevLocal
91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review stats place consumers' reviews as the most reliable source of suggestions. Online reviews normally bring the same weight as suggestions from family and friends.
Source: Brightlocal
86% Of Customers Would Think About Composing A Review For A Business
Your consumers are your most valuable resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you provide them an excellent experience.
Source: Brightlocal
89% Of Shoppers Prefer To Read Reviews On Their Cell Phones
Be it via an app or a mobile web browser, most people prefer to read reviews on their mobile phones.
Source: Statista
US Shoppers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on different aspects of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most thinking about the item's performance.
Customer satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA customers.
Source: Statista
60 Percent Of Customers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store purchasing is influenced significantly by blogs and reviews on social media. With men being twice as likely to be influenced than women.
Reviews and rating statistics reveal people value the opinion of peers more than any other content.
Source: Collective Bias
Favorable Reviews Encourage 68% Of Consumers To Use Local Businesses
Considering that the vast bulk of consumers check out reviews, you would want yours to be inviting to new customers, right? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
The Average Review Length Has Become 65% Shorter Since 2010
In the present day reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a twitter tweet.
Source: Review Trackers