Only 44 Percent Of Local Businesses Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses in fact make use of them.

Although we now understand why customer reviews are so effective, many businesses obviously don't.

Source: LsaInsider

77% Of Customers Do Not Trust Reviews That Are Older Than 3 Months

Customers don't care how good your service or product was in the past. Part of why online reviews matter is since they are fresh and relevant.

Customers understand businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses need to be constantly asking for reviews.

Source: Statuslabs

15% Of People Do Not Trust Businesses Without Any Online Reviews

No trust indicates no interactions. 15% of potential clients won't even consider doing business with a company they can't find viewpoints about.

Source: Statuslabs

49% Of Customers Consider The Number Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their quantity and recency too.

The share of clients, who focus on the variety of reviews is presently at 46%.

Source: Brightlocal

Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the manufacturer says. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

73 Percent Of Consumers Believe Consumer Reviews Are More Important Than Star And Number Scores

Online review stats make it clear individuals aren't satisfied with scores alone.

Consumer reviews make the statistics appear more genuine which is what the would-be clients are trying to find. Nearly a third of customers state written reviews are the only feature that makes them think the websites' reviews are beneficial and pertinent.

Source: Fan and Fuel

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out customer reviews, agree that it increases their purchasing confidence.

Organizations use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Since They Want To Buy An Item Or A Service And Want To Get The Truth About The Businesses Products And Services, 82 Percent Of Customers Go To Review Sites.

Users come due to the fact that they have actually already formed a purchase decision. The majority of them (89 percent) purchase within a week of their visit.

Source: RevLocal

Reviews Shared On Twitter Can Improve Revenues By 6.46%

Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

Only 6% Of Consumers Don't Rely On Consumer Reviews At All

According to client review data, a massive 19% of customers constantly trust online reviews and never a make a purchase without reading reviews initially.

Source: Statista

Over Half Of Customers Aged 25-34 Published Reviews

According to Statista, the more youthful generations are evidently the more opinionated ones.

Source: Statista

More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70%

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

88% Of Executives Consider Reputation Risk As A Top Business Issue

Reputation management stats show a business's reputation does not impact simply the clients. Potential employees likewise look at ratings and take a look at reviews.

Source: Deloitte

Majority Of Customers Won't Utilize A Company If It Has Less Than A 4 Star Score

This stat is among many that illustrate the importance of online ratings. Now that news of consumer complete satisfaction travels this quick, keeping your customers delighted is more vital than ever.

57% of consumers have searched for business with more than four stars in 2018, which is up from 48% in 2017.

11% looked just for organizations with a perfect five star rating.

Source: Brightlocal

98% Of Yelp's Visitors Bought From A Business They Found On The Website

Usually, 142 million customers visit Yelp every month. If you have not claimed your free Yelp business page, this is as good a time as any.

Source: RevLocal

Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions

Facebook is currently the most popular social media which can likewise influence our buying decisions.

According to social reviews data, Facebook affects over half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that 4 out of 5 users are most likely to rely on a local business.

Source: RevLocal

The Average Review Length Has Become 65% Shorter Since 2010

These days reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet from twitter.

Source: Review Trackers