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49% Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency also.
The share of clients, who take notice of the number of reviews is currently at 46 percent.
Source: Brightlocal
Reviews Are The Most Essential Part Of The Purchase Decision For Over 90% Of US Consumers
24% of US buyers consider reviews as 'extremely influential'.
To show the importance of online reviews and scores, did you understand that 81% of consumers will pay more for a product with reviews and those same consumers are also ready to accept slower shipping times for such products.
Source: Turntonetworks
Google Accounts For 57.5% Of All Reviews Across The World
Google is in the lead here, followed by Facebook as a distant second.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Half Of All Millennial's "Constantly" Check Out Online Reviews For Companies
Younger individuals understand the worth of being informed. User-generated content has an indisputable influence on customers.
If businesses think of the power of client reviews over millennials, they will understand what they've been missing out on. Older people are different though, just 6% of individuals aged 55 or older check out reviews.
Source: Brightlocal
A Single Business Review Can Raise Its Conversions By 10 Percent
Online review statistics show user-generated material can do miracles in terms of conversions.
A single review can have an enormous effect on your business.
A hundred reviews can boost your conversion rates by as much as 37 percent. 2 hundred can supply a mind-blowing 44% increase.
Source: RevLocal
89% Of Buyers Want To Read Reviews On Their Cell Phones
Be it through an app or a mobile internet browser, consumers prefer to read reviews on their mobile devices.
Source: Statista
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is currently the most popular social network which can also influence our purchasing decisions.
According to social reviews stats, Facebook affects over half of users' purchase choices.
Facebook reviews statistics reveal that 4 out of five users are most likely to trust a local business if it has favorable reviews.
Source: RevLocal
64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of customers who read consumer reviews, agree that it increases their purchasing confidence.
Businesses use the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
Consumers Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done much faster. Therefore, buying decisions are made rapidly.
Online reviews are undoubtedly convincing, yet marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70%
One negative review is enough for 35% of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.
Of course, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business
The star rating is the first thing consumers see. Still, users focus on other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of American consumers.
Source: Statista
Online Reviews Impact 67.7% Of Consumer Purchasing Decisions
More than two-thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
A One Star Increase In Rating Can Lead To A 5% To 9% Boost In Business Earnings
Businesses that treat clients fairly typically flourish, review sites help ensure of that.
Source: Statuslabs
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'constantly' or 'really frequently'.
Source: Trust You
88% Of Americans Reported That Product Reviews Were The Most Prominent Factor When Purchasing Home Electronic Devices
Data reveal that reviews were more successful than Television advertisements at 37%, social media at 23% and display ads at 49%.
Source: Statista
53% Of Customers Expect Companies To Answer Back Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of consumer reviews stay without a reaction. That's too bad, because those companies are losing customers that way.
Source: Review Trackers