Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of United States Consumers

24% of US buyers consider reviews as 'very influential'.

To show the significance of online reviews and scores, did you understand that 81% of consumers will pay more for a product with reviews and those same clients are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

89% Of Clients Browse A Companies Replies To Reviews

Not only do a lot of shoppers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies question the integrity of online reviews. However, they recognize the enormous effect user ratings have on their business. Unfavorable client or employee reviews can influence 90% of job seekers.

Source: Career Arc

53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review statistics clarify that 63% of client reviews remain without a reaction. That's regrettable, since those businesses are losing clients that way.

Source: Review Trackers

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

American Shoppers Consider "Product Performance" To Be The Most Valuable Detail In Product Reviews

They focus on various elements of the shopping experience when individuals read reviews. However according to online review stats, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality in time are the next few considerations for more than 50% of American customers.

Source: Statista

77% Of Consumers Would Definitely Submit A Review If They Were Asked

More than a 35% would submit a review to advise others about their client experience and 24% would certainly direct their review to the business itself.

Over a 26% would want to give a review to assist other people with their decision making process.

Source: Podium

52% Of Customers Trust A Product More If It Has Negative Reviews Also

We already discussed the negative and positive reviews and their effect on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are phony. Customers expect to see some unfavorable reviews.

Source: Capterra

64% Of Americans Agree That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of customers who read consumer reviews, agree that it increases their buying confidence.

Businesses use the reviews to improve their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Google Accounts For 57.5 Percent Of All Reviews Across The Globe

As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.

Here's the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to buy a new car and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other people, you manage to pick a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

83% Of Clients Do Not Trust Advertising

The standard channels to reach consumers aren't as influential as they utilized to be. Many users who no longer trust advertisements choose to pay attention to customers' suggestions online.

Source: Statuslabs

98% Of Yelp's Site Visitors Purchased From A Business They Discovered On The Website

Typically, 142 million consumers visit Yelp monthly. If you haven't claimed your complimentary Yelp business page, this is as great a time as any.

Source: RevLocal

61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Typically two thirds of businesses have good and awesome scores. Just 5% of companies have a score below three stars.

Source: Brightlocal

70 Percent Of Customers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Most people read a lot more reviews to get a better idea of how business is really doing. Don't depend upon that fact alone.

Source: Brightlocal

If It Has Less Than A 4 Star Rating, More Than Half Of Customers Will Not Use An Organisation

This stat is one of numerous that illustrate the importance of online ratings. Now that news of customer satisfaction travels this fast, keeping your customers delighted is more important than ever.

57 percent of customers have looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

11 percent looked only for organizations with an ideal five star ranking.

Source: Brightlocal

49% Of Customers Consider The Quantity Of Online Reviews As A Vital Consideration Of Their Buying Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency too.

The share of consumers, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

A Lone Business Review Can Lift Its Conversions By 10%

Online review statistics reveal user-generated content can do miracles in terms of conversions.

A single review can have a substantial influence on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can provide a mind-blowing 44% increase.

Source: RevLocal