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Software Application Reviews Impact Over 98% Of All Purchasers
18% of software application purchasers consider reviews to be an important factor in the purchase process. Software reviews have no impact whatsoever on only 2% of customers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
67% Of Customers Claim Reviews Are A "Very Important" Factor When Choosing A Solution Provider
Reviews have a massive effect on their decision when clients have to select a solution provider.
Source: DemandGenReport
95% Of Unhappy Consumers Will Go Back To A Company If A Business Manages To Resolve Problems Rapidly And Efficiently
Consumers don't anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there's nothing else a company can do to deal with an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
Only 6% Of Customers Do Not Rely On Customer Reviews At All
According to client review stats, a whopping 19% of customers constantly rely on online reviews and never ever a make a purchase without reading reviews first.
Source: Statista
15% Of Customers Don't Trust Businesses Without Any Online Reviews
No trust means no interactions. 15% of possible customers will not even consider doing business with a business they can't discover opinions about.
Source: Statuslabs
The Average Review Word Count Has Become 65% Much Shorter Since 2010
Nowadays reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of tweet from twitter.
Source: Review Trackers
A Lot Of Best Selling Items Have An Average Ranking Of 4.2 To 4.7
You can't make everybody pleased, which is why perfect 5 star scores are suspicious. Somebody always has a bit of a gripe. That's why it is unnatural to get perfect 5 star rankings. Sometimes a lower ranking really helps your overall rating.
According to consumer rating statistics, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
71% Of Millennials Search Consumer Reviews Of Expert Services
More than half of all individuals in need of an expert service turn to online reviews.
According to online reviews statistics, 59% used online reviews to choose a lawyer or a physician.
Young people (age 18-35) are much more likely to employ a professional based upon online reviews. Just 19% of millennials will think about hiring an attorney without any.
Source: Thomson Reuters
77% Of Consumers Would Post A Review If They Were Asked
More than a 35% would leave a review to advise others about their customer experience and 24% would most likely direct their review to the company itself.
Over a 26% would be willing to post a review to assist other people with their choice making process.
Source: Podium
53% Of Americans Consider Item Reviews And Rankings As The Most Vital Part Of Online Shopping.
Today's buyers are smart and want the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
More Than Four Negative Reviews About A Business Or Product Might Decrease Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.
Obviously, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
63.6% Of Customers Visit Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.
These online review stats reveal the general popularity of a site can only presume when it concerns trust.
Source: Review Trackers
Online Item Reviews About A Product Can Increase Its Conversion Rate By A Staggering 270%
User review statistics reveal the purchase probability for a product with 5 reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center