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Local Businesses In Atherton CA
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Only 6 Percent Of Customers Do Not Rely On Customer Reviews At All
According to customer review statistics, a massive 19% of consumers constantly trust online reviews and never ever a make a purchase without reading reviews initially.
Source: Statista
77% Of Buyers Do Not Trust Reviews That Are Older Than Three Months
Customers don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that businesses ought to be constantly requesting reviews.
Source: Statuslabs
89% Of Clients Like To Read Reviews Using Their Smartphones
Be it via an app or a mobile internet browser, people prefer to read reviews on their cell phones.
Source: Statista
53% Of Customers Anticipate Companies To Respond Within A Week To Negative Reviews
Online review stats clarify that 63% of client reviews go on without a response. That's regrettable, due to the fact that those businesses are losing consumers that way.
Source: Review Trackers
70 Percent Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
4 reviews may be too few. The majority of people check out much more reviews to get a clear view of how business is really doing. Don't depend upon that figure alone.
Source: Brightlocal
63.6% Of Consumers Visit Google To Look For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.
These online review statistics show the basic appeal of a website can just presume when it comes to trust.
Source: Review Trackers
Google Represents 57.5 Percent Of All Reviews Throughout The World
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
Here's the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
70% Of Customers Prefer To Learn About A Business Through Reviews And Short Articles, Instead Of Advertisements
Ads are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the best way to discover the truth about a service or product.
Source: Statuslabs
15 Percent Of Consumers Don't Trust Businesses With No Online Reviews
No trust means no interactions. 15 percent of prospective clients will not even consider working with a company they can't find opinions about.
Source: Statuslabs
Most Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a vendor. Online review trends reveal people choose to comment if they had a favorable experience, instead of a average or unfavorable one.
Source: Brightlocal
95 Percent Of Travelers Check Out Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists check out approximately 5 reviews vs. 6-7 for leisure tourists. 59% of all travelers report that they read reviews 'always' or 'extremely often'.
Source: Trust You
Just 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are free, a surprisingly low number of companies actually utilize them.
Although we now understand why customer reviews are so powerful, a lot of businesses apparently don't.
Source: LsaInsider