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Half Of All Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful individuals understand the value of being informed. User-generated content has an indisputable influence on consumers.
They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older read reviews.
Source: Brightlocal
88% Of Executives Consider Reputation Risk As A Leading Business Problem
Reputation management statistics suggest a company's reputation does not affect just the customers. Potential employees likewise take a look at ratings and read reviews.
Source: Deloitte
Google Represents 57.5% Of All Reviews Globally
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
Here are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
The Average Review Word Count Has Become 65% Shorter Since 2010
At the present time reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.
Source: Review Trackers
30% Of Consumers Feel Comfortable With A Company Which Responds To Online Reviews
Corresponding with your consumers develops trust. Even something easy like reacting to their reviews and remarks can make them feel valued.
As you might expect, clients who feel this way are going to invest more cash with a company.
Source: Statuslabs
77% Of Consumers Don't Rely On Reviews That Are Older Than Three Months
Customers don't care how great your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them consider older reviews irrelevant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
Users Checking Out Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Purchasing decisions are made quickly.
Online reviews are clearly convincing, yet online marketers have not always come to value the power of them.
Source: Martech Zone
Due To The Fact That They Want To Buy A Service Or A Product And Desire To Get The Truth About The Businesses Products And Services, 82% Of Customers Visit Review Websites.
Users come because they have already formed a purchase decision. The majority of them (89%) buy within a week of their visit.
Source: RevLocal
61% Of Regional Businesses Have A Typical Score Of 4 To 5 Stars
Overall two thirds of companies have good and exceptional ratings. Just 5% of companies have a score listed below three stars.
Source: Brightlocal
77% Of Consumers Would Undoubtedly Give A Review If They Were Asked
More than a 35% would leave a review to advise others about their consumer experience and 24% would definitely direct their review to the company itself.
Over a 26% would want to submit a review to assist other individuals with their decision making process.
Source: Podium
91 Percent Of Millennials Have Faith In Online Reviews As Much As Friends And Family
Online review statistics position consumers' reviews as the most credible source of recommendations. Online reviews normally bring the same weight as recommendations from friends and family.
Source: Brightlocal
If A Company Deals With Problems Rapidly And Efficiently, 95% Of Dissatisfied Clients Will Return To A Business
Clients do not expect you to be perfect. They do anticipate you to remedy things when they go wrong. If there's absolutely nothing else a business can do to resolve an issue, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you wish to buy a brand-new vehicle and there are numerous models which fit your criteria. How do you select the very best one for you? Well, you read reviews.
With the help of other people, you quickly choose one that works for you. That's how favorable reviews convert consumers into customers.
Source: Consumer Affairs