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Google Accounts For 57.5% Of All Reviews Globally
Google is the clear winner as far as circulation goes, but they are not the only ones in the game.
Here's the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others at 8.6%.
Source: Review Trackers
Only 6% Of Consumers Don't Rely On Consumer Reviews At All
According to client review data, a tremendous 19% of consumers constantly trust online reviews and never ever a make a purchase without reading reviews.
Source: Statista
American Buyers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
When people read reviews, they concentrate on various elements of the shopping experience. But according to online review statistics, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of US clients.
Source: Statista
77% Of Customers Don't Trust Reviews That Are Older Than Three Months
Clients don't care how good your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that companies ought to be continuously requesting reviews.
Source: Statuslabs
The Typical Review Length Has Become 65% Shorter Since 2010
Presently reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
70 Percent Of Consumers Need To Read At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. Most people check out a lot more reviews to get a clear view of how business is in fact doing. Do not depend upon that fact alone.
Source: Brightlocal
83% Of All Younger Clients Were Invited To Post A Review Recently
Of those asked, 80% of clients did submit a review. Overall, companies have actually asked 66% of all customers to post a review on their company.
Source: Brightlocal
70 Percent Of Customers Choose To Discover A Business Through Reviews And Posts, Rather Than Advertisements
Advertisements are all well and good, however it's worth attempting a different approach also. Reviews are without a doubt the best method to discover the truth about a service or product.
Source: Statuslabs
Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the producer states. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
86 Percent Of Consumers Would Think About Composing A Review For A Business
Your customers are your most valuable resource, and it's not just because of the money they invest at your business. They will be willing to share it if you provide them an excellent experience.
Source: Brightlocal
Just 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies actually make use of them.
Although we now know why customer reviews are so powerful, many businesses apparently don't.
Source: LsaInsider
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions
Facebook is presently the most popular social network which can likewise affect our purchasing preferences.
According to social reviews stats, Facebook affects more than half of users' purchase decisions.
If it has favorable reviews, Facebook reviews statistics expose that four out of five users are most likely to trust a local business.
Source: RevLocal