49 Percent Of Consumers Consider The Number Of Online Reviews As A Vital Factor In Their Buying Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency too.

The share of clients, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal

Positive Reviews Motivate 68 Percent Of Consumers To Choose Local Businesses

Since the large majority of consumers read reviews, you would want yours to be inviting to brand-new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies

Younger people know the value of being informed. User-generated material has an indisputable influence on consumers.

If businesses think of the power of client reviews over millennials, they will understand what they've been losing out on. Older individuals are different though, only 6% of people aged 55 or older read reviews.

Source: Brightlocal

Clients Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done faster. Purchasing decisions are made rapidly.

Online reviews are certainly convincing, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Use A Service

This stat is among many that highlight the significance of online scores. Now that news of client complete satisfaction travels this fast, keeping your customers delighted is more vital than ever.

57 percent of customers have actually searched for companies with more than four stars in 2018, which is up from 48% in 2017.

11 percent looked only for services with a best five star score.

Source: Brightlocal

74 Percent Of Local Businesses Have At A Minimum, One Google Review

A single review is far from adequate to improve your site's SERP ranking.

Looking at online rankings data, we found out that a company needs to have at least 40 reviews before visitors "Award" it with a star.

Source: Brightlocal

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other individuals viewpoints before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are basically advertisements.

Source: Martech Zone

70% Of Consumers Need To Read A Minimum Of Four Reviews Before They Can Trust A Business

4 reviews may be too few. Many people check out many more reviews to get an idea of how the business is in fact doing. Don't depend on that statistic alone.

Source: Brightlocal

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Consumers

24% of US shoppers consider reviews as 'exceptionally influential'.

To highlight the significance of online reviews and scores, did you understand that 81% of customers will pay more for a product with reviews and those exact same consumers are likewise willing to accept slower shipping times for such products.

Source: Turntonetworks

Consumers Could Invest 31 Percent More With A Business That Has Terrific Reviews

Focus on this statistic. The more detailed other users explain your product and services, the more cash you can charge and consumer review stats show us precisely just how much more.

Source: Martech Zone

Almost All Consumers, Who Utilize Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to purchase a brand-new car and there are several models which fit your requirements. How do you choose the best one for you? Well, you read the reviews.

With the help of other consumers, you manage to select a model that works for you. That's how positive reviews convert consumers into clients.

Source: Consumer Affairs