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49% Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision
Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.
The share of consumers, who focus on the variety of reviews is presently at 46%.
Source: Brightlocal
More Than 4 Negative Reviews About A Business Or Product Might Reduce Sales By 70%
One negative review suffices for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent fewer sales.
Obviously, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Reviews Are The 3rd Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (quantity, variety, and so on) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Most Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a positive experience, instead of a mediocre or negative one.
Source: Brightlocal
Facebook Reviews Impact More Than 50% Of Consumers' Buying Decisions
Facebook is currently the most popular social network which can likewise influence our purchasing decisions.
According to social media reviews data, Facebook affects more than half of users' purchase choices.
Facebook reviews statistics expose that four out of 5 users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
91% Of Businesses Think The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of companies question the integrity of online reviews. Nonetheless, they recognize the enormous impact user rankings have on their business. Unfavorable client or staff member reviews can influence 90% of job seekers.
Source: Career Arc
88% Of Executives Consider Reputation Risk As A Top Business Issue
Reputation management stats show a business's reputation does not affect just the consumers. Potential team members likewise take a look at rankings and read reviews.
Source: Deloitte
American Shoppers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
They focus on different elements of the shopping experience when people read reviews. However according to online review stats, 60% of them are most thinking about the item's performance.
Client satisfaction, product quality and quality in time are the next few considerations for more than 50% of US customers.
Source: Statista
67% Of Consumers Report Reviews Are A "Extremely Important" Factor When Choosing A Solution Provider
When consumers have to choose a solution provider, reviews have an enormous influence on their decision.
Source: DemandGenReport
95% Of Unhappy Customers Will Return To A Business If A Business Manages To Fix Problems Rapidly And Effectively
Clients don't anticipate you to be perfect. They do expect you to remedy things when they go wrong. If there's nothing else a company can do to deal with an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
Most Best-selling Items Have A Typical Rating Of 4.2 To 4.7
You can't make everybody happy, which is why perfect 5 star scores are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to customer rating stats, conversion rates begin to reduce as scores rise above 4.7.
Source: Spiegel Research Center
74% Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from enough to enhance your site's SERP ranking.
Taking a look at online rankings statistics, we discovered that a company needs to have an average of 40 reviews before clients "Award" it with a star.
Source: Brightlocal
A One Star Increase In Ranking Can Cause A 5% To 9% Boost In Business Earnings
Businesses that treat customers honorably generally flourish, review websites help make certain of that.
Source: Statuslabs