Software Application Reviews Impact Over 98% Of All Purchasers

18% of software application buyers consider reviews to be an essential factor in the purchase process. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than six reviews to make up their mind and 14% of them read more than 20 reviews.

Source: Capterra

Clients Might Spend 31 Percent More With A Business That Has Great Reviews

Focus on this fact. The more detailed other users describe your service or product, the more money you can charge and consumer review stats show us precisely how much more.

Source: Martech Zone

53% Of Americans Consider Item Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.

Source: Statista

More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.

Obviously, they can be compensated by the large number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Online Reviews Impact 67.7% Of Customer Purchasing Decisions

More than two thirds of consumers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.

Source: Moz

89% Of Customers Prefer To Read Reviews On Their Mobile Phones

Be it through an app or a mobile browser, people choose to read reviews on their smart phones.

Source: Statista

The Average Review Word Count Has Actually Gotten 65% Much Shorter Since 2010

These days reviews are shorter, simpler, and more straight to the point. The length of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

95 Percent Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business travelers alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

83% Of Clients Do Not Trust Advertising

The conventional channels to reach customers aren't as influential as they utilized to be. Most users who no longer trust ads choose to focus on consumers' recommendations online.

Source: Statuslabs

71% Of Millennials Search Customer Reviews Of Expert Services

Majority of all people in need of an expert service rely on online reviews.

According to online reviews data, 59% used online reviews to choose a doctor or a legal representative.

Younger people (age 18-35) are a lot more likely to work with an expert based on online reviews. Just 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

Online Item Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent

User review stats reveal the purchase likelihood for a product with five reviews is 270 percent higher than the very same item without reviews.

Source: Spiegel Research Center

49 Percent Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.

The share of clients, who take note of the variety of reviews is presently at 46 percent.

Source: Brightlocal

When Purchasing Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Aspect

Stats reveal that reviews were more beneficial than TV advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

86 Percent Of Customers Would Think About Composing A Review For A Business

Your clients are your most valuable resource, and it's not just because of the cash they spend at your business. They will be ready to share it if you give them a great experience.

Source: Brightlocal

Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies actually use them.

Although we now know why consumer reviews are so powerful, the majority of businesses obviously don't.

Source: LsaInsider

88% Of Executives Consider Reputation Risk As A Top Business Problem

Reputation management stats indicate a business's reputation does not affect simply the clients. Prospective team members also take a look at ratings and take a look at reviews.

Source: Deloitte