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74% Of Local Companies Have At A Minimum, One Google Review
One review is far from adequate to enhance your site's SERP ranking.
Looking at online rankings stats, we discovered that a business requires to have approximately 40 reviews before visitors "Award" it with a star.
Source: Brightlocal
89% Of Individuals Choose To Read Reviews On Their Mobile Phones
Be it via an app or a mobile browser, people today prefer to read reviews on their phones.
Source: Statista
64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who read consumer reviews, agree that it increases their buying confidence.
Organizations utilize the reviews to enhance their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
52% Of Customers Trust A Product More If It Has Negative Reviews As Well
We already touched upon the negative and positive reviews and their impact on customers. Nevertheless, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Consumers expect to see some negative reviews.
Source: Capterra
61% Of Regional Businesses Have An Average Score Of 4 Or 5 Stars
Typically two thirds of companies have exceptional and good ratings. Just 5% of companies have a rating below three stars.
Source: Brightlocal
A One Star Increase In Rating Can Cause A 5% To 9% Boost In Business Income
Businesses that treat consumers honorably usually prosper, review websites help make certain of that.
Source: Statuslabs
70 Percent Of Consumers Prefer To Discover A Business Through Posts And Reviews, Rather Than Ads
Ads are all well and good, but it's worth attempting a different approach also. Reviews are by far the very best method to find the truth about a product or service.
Source: Statuslabs
77% Of Users Do Not Trust Reviews That Are Older Than 3 Months
Consumers don't care how great your service or product was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.
Customers know businesses lose their touch all the time, which is why the majority of them find older reviews unimportant.
It is for this reason that companies ought to be continuously requesting reviews.
Source: Statuslabs
73% Of Customers Believe Consumer Reviews Are More Important Than Star And Number Ratings
Online review data make it clear people aren't pleased with scores alone.
Client reviews make the statistics appear more authentic which is what the potential clients are looking for. Almost a 3rd of customers state written reviews are the only feature that makes them believe the websites' reviews are helpful and relevant.
Source: Fan and Fuel
The Average Review Word Count Has Become 65% Shorter Since 2010
In recent years reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of tweet from twitter.
Source: Review Trackers
A Lot Of Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a supplier. Online review trends reveal people choose to comment if they had a positive experience, instead of a average or unfavorable one.
Source: Brightlocal
Consumers Might Invest 31% More With A Business That Has Terrific Reviews
Take notice of this statistic. The more detailed other users explain your product and services, the more cash you can charge and customer review stats reveal to us exactly how much more.
Source: Martech Zone
Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Businesses
More youthful people understand the value of being informed. User-generated content has an unassailable impact on consumers.
If businesses think of the power of customer reviews over millennials, they will realize what they've been missing out on. Older individuals are different though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
95% Of Unhappy Clients Will Go Back To A Business If A Company Makes An Effort To Solve Issues Quickly And Effectively
Customers do not anticipate you to be perfect. When things go wrong, they do anticipate you to fix things. If there's absolutely nothing else a business can do to fix an issue, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
When Purchasing Home Electronic Devices, 88% Of Americans Reported That Product Reviews Were The Most Prominent Element
Statistics reveal that reviews were more beneficial than TV advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
53% Of Consumers Anticipate Companies To Reply Within A Week To Negative Reviews
Online review stats show that 63% of customer reviews go on without a reaction. That's regrettable, because those businesses are losing customers that way.
Source: Review Trackers
Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is presently the most popular social media which can also affect our purchasing preferences.
According to social media reviews statistics, Facebook impacts over half of users' purchase choices.
If it has favorable reviews, Facebook reviews statistics expose that four out of 5 users are more likely to rely on a local business.
Source: RevLocal