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Just 44% Of Local Businesses Have Accepted Their Google My Business Listing
That's 56 percent of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of businesses really utilize them.
Although we now understand why consumer reviews are so powerful, a lot of businesses apparently do not.
Source: LsaInsider
86% Of Customers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not just because of the money they invest at your business. If you give them an excellent experience, they will want to share it.
Source: Brightlocal
89% Of Buyers Prefer To Read Reviews Using Their Smart Devices
Be it by means of an app or a mobile web browser, individuals choose to read reviews on their smart phones.
Source: Statista
Unfavorable Reviews Can Increase Conversion By Up To 85 Percent
It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, people spend more than five times as long on a site when they check out negative reviews.
More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any negative ones, a frustrating 95% suspect censorship or fabricated reviews.
Source: Reevoo
90 Percent Of Site Visitors Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals say about impressions, right?
Users get their first impression of your businesses through reviews. Typically through less than 10 of them.
Consider asking your visitors to compose one if you do not have reviews on your site.
Source: Martech Zone
71% Of Millennials Search Consumer Reviews Of Expert Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to choose a lawyer or a medical professional.
Young people (age 18-35) are much more inclined to employ a professional based on online reviews. Only 19% of millennials will consider hiring an attorney without any.
Source: Thomson Reuters
A Lone Business Review Can Raise Its Conversions By 10 Percent
Online review statistics reveal user-generated material can do wonders in regards to conversions.
A single review can have an enormous effect on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can provide a mind-blowing 44% boost.
Source: RevLocal
Consumers Could Invest 31 Percent More With A Business That Has Terrific Reviews
Take note of this fact. The better other users describe your product or service, the more money you can charge and customer review stats show us precisely how much more.
Source: Martech Zone
If A Company Deals With Issues Rapidly And Efficiently, 95% Of Unsatisfied Consumers Will Return To A Company
Customers don't anticipate you to be perfect. When things go wrong, they do expect you to resolve things. If there is nothing else a business can do to solve a concern, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies doubt the integrity of online reviews. However, they realize the enormous impact user ratings have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.
Source: Career Arc
83% Of Clients Do Not Rely On Advertising
The standard channels to reach consumers aren't as influential as they used to be. Many users who no longer trust advertisements pick to take notice of consumers' recommendations online.
Source: Statuslabs
Customer Reviews On Products Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the producer says. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process
Let's say you wish to purchase a brand-new vehicle and there are numerous models which fit your requirements. How do you select the very best one for you? Well, you read reviews.
With the help of other customers, you manage to decide on one that works for you. That's how positive reviews convert customers into customers.
Source: Consumer Affairs
53 Percent Of Americans Consider Product Reviews And Ratings As The Most Essential Part Of Online Shopping.
Today's shoppers are wary and desire the best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the buying decision.
Source: Statista
77% Of Consumers Do Not Rely On Reviews That Are Older Than Three Months
Consumers don't care how great your product or service was in the past. Because they are relevant and fresh, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.
It is for this reason that companies ought to be continuously asking for reviews.
Source: Statuslabs